Over 6 million people in the UK and nearly 59 million people in the US use social media influencers on TikTok, Instagram, and Facebook for health information.
ARCHIVE ▸ Jack Benjamin
In brief: NatWest CMO Margaret Jobling will chair a new IPA scheme to incentivise agencies to take steps to ‘foster an effectiveness culture’.
In brief: Redditors’ own response to the news has been broadly negative, with many users expecting a worse user experience.
In brief: the feature will no longer be available beginning 16 March.
In brief: The digital advertising network has announced a new turnkey ecommerce offering aimed at premium publishers.
In brief: Marne Levine has announced she will step down from her role as Meta’s chief business officer next week.
Microsoft and Google’s rekindled rivalry over AI chatbots has analysts wondering what the downstream impact will be on Search advertising and industry workflow.
Disney CEO Bob Iger wants to focus on Disney+ subscribers that are loyal to the point they aren’t sensitive to additional price increases.
Calls to NABS’ advice line increased by 35% in 2022, with the top two reasons most commonly being for emotional support (37%) and financial support (36%).
The duo are the first senior hires announced as part of Reach’s expansion into the US market.
