The online travel industry seems to have overcome its post-September 11 traumas and third quarter figures from Nielsen//NetRatings show that ad impressions were up by 39% year on year. The travel sector now accounts for almost 16 million impressions, equivalent to 6% of all internet advertising. Agency booking services comprise no less than 70% of… Continue reading Travel Advertising Hits Home On The Web
ARCHIVE ▸ The Media Leader Staff
US newspaper advertising expenditures for the third quarter of 2002 totaled $10.7 billion, a 1% rise year on year, according to preliminary estimates from the Newspaper Association of America (NAA). This ends six quarters of negative growth for the industry. Retail advertising spending rose 2.7% to $5.1 billion and national spend increased by 5.2% to… Continue reading US Newspapers Emerge From Six Quarters Of Revenue Decline In Q3
Analysts at Merrill Lynch are upgrading their US radio advertising growth forecasts following a strong September, which saw revenues rise by 17% year on year, according to the Radio Advertising Bureau (see US Radio Figures Looking Stronger And Stronger, Up 17% In September). The broker is maintaining its Q4 2002 forecast of 10% growth, but… Continue reading Merrill Lynch Upgrades 2002 Forecast For US Radio
Following a severe earnings warning last month (see Interpublic Earnings Warning Shocks Markets), advertising network Interpublic Group yesterday unveiled Q3 results even poorer than had been expected. Earnings per share were just $0.02, down on October’s forecast of $0.08-$0.10 and way below the original, pre-warning Wall Street consensus of $0.28. Organic revenues declined by 5.8%,… Continue reading Interpublic Results Are Way Below Already-Reduced Figures
Online banking is continuing to grow across Europe, with 18.6 million Europeans visiting a bank or building society website during October 2002, a rise of three million people in the last six months. This is according to the latest figures from Nielsen//NetRatings. The Nielsen report shows that Sweden is the largest market for online banking,… Continue reading Over 18m Europeans Bank Online, Sweden Leads The Way
BT has promised that steps will be taken to ensure that 90% of the UK population have access to broadband connections by the middle of 2005. At present, only 67% of UK citizens are able to receive broadband but BT sees the technology as crucial to its future and has pledged to improve the infrastructure… Continue reading UK Poised For High-Speed Take Off, Says BT Chief
US radio advertising jumped by 17% year on year in September 2002, the highest monthly radio growth rate since May 2000 when ad markets were peaking. The latest data from the US Radio Advertising Bureau (RAB) show that national ad dollars soared by 26%, whilst local spend rose by 14%. September also closed Q3, in… Continue reading US Radio Figures Looking Stronger And Stronger, Up 17% In September
By the end of 2007, over 278 million Europeans will own feature-rich ‘smart’ phones, according to a report from Analysys. Non-voice services are already being touted as a potential saviour for the mobile industry (see European Mobile Industry Given Fresh Boost) and the new study, Strategies for Mobile Device Evolution: Meeting and Creating Market Demand,… Continue reading ‘Smart’ Phones To Shake Up Mobile Sector, Says Analysys
Aegis Group, the global media communications and market research company, announced today that it has acquired a 40% interest in the leading Chinese outdoor media contractor Asiaray, with an option to acquire a further 40% of the business by the end of 2005. Aegis is paying an initial £2.9 million for the stake, with further… Continue reading Aegis Builds Chinese Outdoor Presence
Lehman Brothers has upgraded its advertising, subscriber and earnings forecasts for BSkyB, following a strong set of first quarter results, released earlier this month (see BSkyB Back In The Black Following Strong Subscriber Growth). The broker has raised its advertising growth forecasts from 3% to 10% for the full year 2003, implying revenue of £276… Continue reading BSkyB Growth Forecasts Upgraded By Lehman Brothers
