Dow Jones & Company, publisher of the Wall Street Journal, yesterday announced that February 2002 advertising linage at the paper declined by 21.5%. This is an improvement when compared to the decrease of 35.5% in February 2001; February 2000 showed 49.5% growth, creating the difficult comparables. In the year to date, linage declined by 27.4%,… Continue reading Ad Decline Slows At Wall Street Journal
ARCHIVE ▸ The Media Leader Staff
The Government has reiterated its intention to relax the cross-media ownership regulations in the forthcoming Communications Bill. Speaking at the culture, media and sport select committee yesterday, Culture Secretary, Tessa Jowell confirmed that the Government intended to raise the threshold that prevents any one ITV company from having more than 15% of the total audience… Continue reading Government Reiterates Cross-Media Relaxation Plans
Dutch publisher VNU has this morning released slightly better than expected full-year results for 2001 but warned that ad revenues in Europe would continue to fall in 2002. Operating income at VNU grew by 14% to reach £516 million, slightly ahead of analyst predictions, although within the magazine division this fell by 30% from £99… Continue reading VNU Results ‘On Track’ But No Outlook For 2002
A new study by Jupiter MMXI examines customer loyalty to European retail websites over the past four months. The analysis tracks unique visitors to a website in November 2001 and then follows them for the three months from December 2001 to February 2002 to see what proportion of them continue to return to the site… Continue reading Jupiter Tracks European Retail Website Loyalty
Twice as many Londoners as Welsh people access the internet on a regular basis, revealing a “gaping gulf” in the uptake of interactive technologies, according to a report commissioned by online bank Egg. The research, conducted by MORI, shows that the overall number of people using interactive technologies such as the internet, digital television and… Continue reading 10% Of UK Public Plans To Get Online Within Two Years
Nielsen//NetRatings reports that in January 2002, nearly half of all US male web surfers (12.2 million men) were employed in professional, executive or managerial roles, versus just one third of all female surfers at work (5.5 million). In addition, a disproportionate share of clerical or administrative workers who were online were women, accounting for 27%… Continue reading US Women Lag Behind Men In At-Work Surfing
GSM high speed data services are now available to more than 100 million customers across 27 countries around the world according to the GSM Association. Such services offer customers access to a range of existing and new 3G-like features and applications at much higher speeds than previously available on GSM’s second generation platform. Rob Conway,… Continue reading 100 Million Customers Now Have Access To High Speed GSM Services
Total UK advertising expenditure for categories covered in the Advertising Association’s Quarterly Survey fell 3.2% to £13.8bn during 2001, having seen a year on year fall of 6.9% or £263m in the final quarter. Annual Adspend By Medium £ Million Annual % Change 2000 2001 2000 2001 National Newspapers* 2,252 2,071 13.1 -8… Continue reading Advertising Association Figures Reveal Extent Of 2001 Decline
Jupiter Media Metrix reports that the majority of online shoppers in the US within the next five years are more likely to be over the age of 35 and from households with an annual income of between $30,000 and $75,000. A shift from the young, affluent shoppers who make up the current online buying population.… Continue reading Older Shoppers Will Boost Online Buying, Says Jupiter
According to the National Cable & Telecommunications Association (NCTA), more than 875,000 new customers in the US signed up for cable modem services during Q4 2001, up from 750,000 reported during Q3. “Deployment of, and demand for, advanced broadband services continued to experience strong growth during the fourth quarter of 2001, despite general economic uncertainties,… Continue reading Cable Modem Growth Continues In US
