Total US magazine advertising revenue for the month of February came in at $1.1 billion, an 8.2% decrease from year on year, according to Publishers Information Bureau (PIB). Advertising pages by volume for February were 15,326, down 16.3% from last year. Year-to-date, advertising revenue decreased 9.7%, at $1.9 billion, and ad pages were 27,233, down… Continue reading US Magazines Revenues Dip 8.2% In February

US interactive television (iTV) revenues will nearly double annually for the next several years, as broadband deployments accelerate and as consumers embrace video-on-demand and simultaneous computer/television usage. These are the views of Jack Myers Report, which has today published its latest iTV revenues forecasts for the US. The projections show that total iTV will grow… Continue reading US Interactive TV Revenues Will Double Annually, Show Myers Forecasts

The details of the merger between French advertising group, Publicis, and privately-owned US agency, BCom3, have been confirmed by Publicis in an analysts meeting in Paris this morning (see Publicis And BCom3 Poised For Merger). The deal is valued at €3.4 billion. Publicis is to acquire 100% of BCom3 and Japanese agency Dentsu, which owns… Continue reading Publicis Confirms BCom3 Merger Details

French advertising network, Publicis Group, has this morning announced that it intends to merge with privately-owned US agency BCom3. The $3.0 billion deal will create the world’s fourth largest advertising agency network. BCom3 is the world’s seventh largest agency, with operations primarily in the US. It owns the Leo Burnett and d’Arcy creative agencies and… Continue reading Publicis And BCom3 Poised For Merger

According to recent forecasts from Jupiter MMXI more European households will be watching digital TV than will be using the internet by 2006. The growth take up of DTV services will be driven by several factors. The migration of pay-satellite and cable subscribers from analogue to digital as analogue signals are switched off will be… Continue reading Low-Cost Set Top Boxes Will Boost Digital TV Growth

Jazz FM has reported a 9% rise in radio revenues for the six month period ending December 2001, despite the radio market as a whole experiencing a 9% drop. Announcing its interim results today, the radio group admitted that its listening figures had been adversely affected by the war in Afghanistan as the world events… Continue reading Jazz FM Reports Revenue Rise

Publicis Groupe SA released full year results yesterday which bucked the industry-wide trend of loss, loss and more loss with profits leaping by 18% for 2001. Publicis is the world’s sixth largest advertising group and controls 75% of the Zenith Optimedia Group which is the world’s third largest buying agency. Publicis won new accounts totalling… Continue reading Publicis Bucks The Trend With 18% Rise In Profits

French media group Vivendi Universal yesterday announced losses of E13.6 billion, largely due to deal-making by Vivendi CEO Jean-Marie Messier in order to build the company into the second largest media group in the world. The deals, made during market peaks over the past 18 months, have resulted in a huge write-off for Vivendi as… Continue reading Write-Offs Push Vivendi £8.3 Billion Into The Red

Havas Advertising has this morning announced full-year results for 2001 which revealed losses of £35.3 million including a £42 million goodwill write-down and £63 million in exceptional charges for the year. The group said that the advertising market would remain ‘weak’ in 2002 but anticipates that reorganisation, cost-cuttings and new business wins would allow Havas… Continue reading Havas Losses For 2001 Total £35.3 Million

According to the latest Advertising Confidence Index report from Jack Myers, newspapers and consumer magazines will be the last media sector to recover from the current downturn. Print media was ranked last amongst all media types as being the sector least likely to experience ad revenue growth in the next twelve months. Confidence in newspaper… Continue reading Press Will Be Last Sector To Recover Says Myers