The E-Commerce Trade and B2B Exchanges Report by eMarketer forecasts that worldwide B2B e-commerce will total $823.4 billion by the end of 2002. Strong growth is forecast to continue through to 2004 when online B2B revenue will reach nearly $2.4 trillion. “Despite last year’s difficult economic climate, many companies pressed on with their e-business initiatives,… Continue reading eMarketer Forecasts Worldwide B2B E-Commerce Will Reach $823.4 billion By 2002

According to a new Yankee Group report Up in the Air: The Future of Broadcast Television, the transition to digital television (DTV) broadcasting ‘remains stalled’. Equipment manufacturers, service providers and content producers are all blaming each other for the slowdown in digital take-up although the Yankee Group forecasts that digital television monitors will be in… Continue reading DTV Monitors In 24 Million US Homes By 2006, Says Yankee Group

French television broadcaster TF1 has released 2001 financial results which show a 4.7% decline in advertising revenues for the flagship TF1 station, according to ABN Amro. The rest of the company’s results are in line with expectations, suggesting that there is an improving outlook for the French television advertising market, according to the analysts. TF1’s… Continue reading TF1 Figures Show Possible Improvement In French TV Ad Market Outlook

United Business Media’s (UBM) chief executive, Clive Hollick, this morning said that ‘2001 was one of the toughest trading periods’ that the company has experienced, with the slump in technology advertising halving the group’s profits. UBM posted a pre-tax loss of £541.2 million, compared to a £2.1 billion profit the previous year. Operating profit fell… Continue reading UBM Shares Fall As Profits Are Halved By Hi-Tech Ad Slowdown

US advertising is forecast to fall by 5.7% in 2002, according to the latest figures from Jack Myers Report, compiled in January. Local/regional cable television and online are the only two sectors expected to show a positive performance across the year. Network and local broadcast TV, conversely, are looking pretty weak. US 2002 advertising growth… Continue reading US 2002 Advertising Forecasts From Myers Reports

United Business Media’s (UBM) chief executive, Clive Hollick, this morning said that ‘2001 was one of the toughest trading periods’ that the company has experienced, with the slump in technology advertising halving the group’s profits (see UBM Shares Fall As Profits Are Halved By Hi-Tech Ad Slowdown) Hi-tech ad slump hits CMP Media Advertising volumes… Continue reading UBM Profits Halved By Hi-Tech Ad Slowdown As Decline Continues

Results of a PPAi member survey indicate that 66% of respondents are intending to charge for online content in the near future compared to 26% who said ‘no’ and 8% who are still undecided. Robin Wood, electronic publishing director, CMP Information said: “The issue of whether to charge for content has been a talking point… Continue reading PPA Members Indicate Imminent Charges For Online Content

French television broadcaster TF1 has released 2001 financial results which show a 4.7% decline in advertising revenues for the flagship TF1 station, according to ABN Amro. The rest of the company’s results are in line with expectations, suggesting that there is an improving outlook for the French television advertising market, according to the analysts. TF1’s… Continue reading TF1 Figures Show Possible Improvement In French TV Ad Market Outlook

There is a ‘continued underlying weakness’ in the US network television advertising marketplace, according to a survey by Jack Myers Report of media planners and buyers. Amongst the 125 respondents to the Myers survey, conducted in mid-February, only 16.5% expect that network upfront budgets will be greater than last year; 44.7% forecast that budgets will… Continue reading US Network TV Marketplace Remains Weak, Finds Myers

The advertising market will remain flat this year according to Pearson finance director John Makinson. Speaking in a conference call following the announcement of Pearson preliminary 2001 results Makinson said “We are not seeing any deterioration in the advertising climate, but also there’s been no recovery. We are making plans based on a flat advertising… Continue reading Ad Market In 2002 Will Be ‘Flat’ Says Pearson