ITV has seen its total advertising revenues fall 5% during the first half of the year, though the broadcaster said the results are “better than expected” given the ongoing political and economic environment.
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Juhl has led Essence – now a GroupM agency – for five years as global CEO, during which time he led the agency’s 2015 acquisition by WPP. He has also held roles with Publicis, Razorfish and USWeb/CKS.
OOH specialist agency Posterscope has appointed Ben Milne as managing director of its international division, PSI.
So here’s the existential crisis for adland: the more effective it is at selling products to consumers, the worse the climate crisis gets.
ITV has confirmed that it and the BBC have now signed an agreement to launch their joint online streaming service, BritBox, in the UK during the fourth quarter of this year.
Advertising helps sell stuff, but selling stuff is an environmental catastrophe. So how can the marketing industry play a part in tackling climate change?
Reach Plc, publisher of newsbrands including the Mirror and the Daily Express, has confirmed that it is in the early stages of discussions to buy “certain assets” of JPI Media.
WPP has today confirmed plans to sell a 60% stake in its data and insights consultancy, Kantar, to private equity firm Bain Capital.
Wavemaker has been without a CEO since December, when Castree was promoted to CEO of GroupM in North America.
While internet advertising is set to reach 52% of adspend in 2021, growth is projected to slow to just 9%.