Adland bosses from the media owner, agency and client side have agreed this week that the industry is suffering the effects of “terrible” briefs, leading to low quality work, frustration and wasted time.

Online businesses remained TV’s biggest investors, with 2018 data from Nielsen revealing that brands such as Google, Just Eat and Trivago collectively invested a total of £760 million in TV, 7% more than in 2017.

BARB, the TV audience measurement system, is failing to keep up with the demands of the marketplace as agencies and advertisers shift investment to follow eyeballs, the CEO of Publicis Media Exchange has said.

Independent agency AMS Media Group has launched in Leeds as it looks to grow its business outside of London.

Behavioural agency Total Media Group has launched a new consultancy, aiming to use behavioural science and bespoke technology tools to solve business challenges for clients.

The Advertising Association (AA) has appointed Philippa Brown, CEO of Omnicom Media Group UK, as its new chair and board member. Meanwhile outgoing chair James Murphy will move into the newly-created role of exports champion.

The station, set to launch on April 5, will form part of the Hits Radio Network alongside Hits Radio and Greatest Hits Radio.

The former head of MediaCom Beyond Advertising (MBA), Tom Curtis, has been promoted to executive creative director, a role newly-created to drive creative-first campaigns for clients.

The UK’s commercial broadcasters say they are even willing to pitch together for clients as bosses at Channel 4, ITV and Sky build resources to get senior sales and strategy staff into client boardrooms.

Michaela Jefferson meets the young coders behind Permutive – the start-up publishers are now queuing up to work with.