Bond Bags The Viewers

A repeat of the James Bond movie Die Another Day, on ITV1 at 8pm last night, performed admirably well, beating Big Brother and a repeat showing of BBC One’s popular crime drama Waking The Dead.

The classic action movie, which features the awesome Madonna song of the same name, had a peak adult audience of 4.3 million adult viewers (a 21.9% share of the audience).

Waking The Dead, on BBC One at 9pm, had a peak adult audience of 4.1 million adult viewers (a 19.8% share). Prior to this on the same channel was Holby City, which had a peak audience of 5.9 million adult viewers (a 30.3% share).

It was a real humdinger of a show last night, as Sam chased Chrissie into a lift and they shared a passionate kiss.

Big Brother, on Channel 4 at 9pm, had the sort of viewing figure we have come to expect from this series, with a peak of 2.8 million adults tuning in for their daily dose.

There was a new series on BBC Two at 8pm, Great British Journeys, tapping into the current vogue for wandering about the Great British outdoors with a camera crew in tow.

The first instalment looked at the wild and beautiful Highlands of Scotland, and a peak of 2.6 million adults (a 12.5% share) were transfixed by the gorgeous scenery on offer.

Overnight data is available each morning in mediatel.co.uk’s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks, ITV2 and Sky One.

BBC: 020 8743 8000 www.bbc.co.uk ITV: 020 7843 8000 www.itv.com Channel 4: 020 7396 4444 www.channel4.com Five: 020 7550 5555 www.five.tv