The scheme, in its 10th year, will introduce a new category.
Laurence Green, the IPA’s effectiveness director, speaks to Omar Oakes about the rise of media agencies submitting entries for the IPA Effectiveness Awards, whose shortlist will be published this week.
Rob Edwards, Arla Foods’ head of media and digital, tells The Media Leader why the advent of retail media provides a “lifeline” to full-funnel advertising measurement for media buyers.
Watch: Dominic Williams, chief revenue officer at MailOnline’s sales house Mail Metro Media, explains why the publisher has built a new team for podcasts and video.
Mail Metro Media scored big at the ceremony during The Media Leader Summit, while Stephen Miron was handed one of two Grands Prix.
A hat trick of media owners and another trio of agencies feature prominently among the media and advertising companies shortlisted for this year’s Media Leader Awards.
There is just one day left to enter The Media Leader’s only awards scheme.
Many of the UK’s most trusted and experienced leaders in media and advertising are once again joining forces to judge this year’s awards.
Global’s research project on first- and third-party data scooped the top prize in a ceremony in London.
The awards, now in their fourth year, are the ultimate accolade that celebrates media leadership in the UK and internationally.