BT’s TV offering is now comparable with Sky’s – and certainly better value for money – says the Bank of America Merrill Lynch as it forecasts Sky will lose around 300,000 satellite customers each year.
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TV ad targeting will enable marketers to engage directly with people on Twitter that have been exposed to their adverts on TV, though is currently only available for the US market.
The new app for iOS devices will include an auto-tagging feature that helps to recognise and engage with surrounding media, including music, television programmes, and TV advertisements.
Viewers with internet connected Freeview boxes to access a live stream of music channels Kiss, Kerrang! And Magic via the 4Music channel.
BSkyB signs £49 million fibre deal with Virgin Media Business, set to increase network capacity tenfold and improve backhaul.
A new YouGov report, published today, reveals “annoyance with social media marketing” and concerns over privacy leading some to log off social media sites.
The BBC currently pays BSkyB £5 million a year for the satellite broadcaster to carry its TV and radio channels, and says that if this fee is not dropped, may charge BSkyB for channels such as BBC1.
The news comes as Microsoft launches its new Xbox One console, set to ‘redefine’ the connectivity of the living room by integrating TV, internet and gaming like never before.
Despite a huge desire to receive content and services through television, Smart TVs trail laptops, desktops and set-top boxes when it comes to consumers deciding how to connect to the internet through their sets, new research from YouGov shows.
The BBC’s red button service, which serves over 17 million people every week, should be better connected to ensure access to more online content a BBC Trust report, published today, finds.
