Twitter’s new music service will measure Twitter activity and engagement and then recommend tracks based on who people follow on the social network.
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The latest Digital Connections report carried out by GfK has revealed that 42% of viewers “think more highly” of networks that make shows freely available via streaming platforms.
The latest State of VOD US trend report by Rentrak reveals that the total time spent viewing free on-demand television in 2012 increased by over 40%, with number of programmes watched and HD viewing also seeing significant growth.
75% of European adults access the internet regularly, and of these, almost half own two or more connected devices, finds Forrester’s first benchmark report on the state of consumers and technology in Europe.
Though multi-tasking in front of the TV is common, viewers are not widely using applications designed by broadcasters to accompany television programmes, finds latest NPD study.
LG will be the first company to integrate PayPal into its Smart TV platform, allowing users to purchase products via their TV sets/
Netflix CEO attributes high content streaming to exclusive series House of Cards, with average hours streamed per month up 3 billion since June 2012 and quarterly revenue exceeding $1 billion.
The UK content on-demand market is almost at saturation point and is at risk of reaching its audience growth potential, reports YouGov – forcing digital content providers to make the most out of the existing current user base rather than expanding into new audiences.
The global sale of PCs has fallen by the biggest amount since 1994, finds IDC, despite the launch of Windows 8 which was expected to boost the market.
Two-timing the TV has been going on for years – from getting up during the adverts to make a cup of tea, to grannies doing their knitting during an episode of Corrie. And now, advertising brands have mobiles and tablets to contend with as well. However, instead of brands seeing these as a threat, they should be using dual screening as an opportunity to get people talking about them, says Starcom MediaVest’s Steve Smith.