While this is the first time it has occurred in IPA TouchPoints’ 20-year history, mobile screen time and TV viewing have a different emotional impact on the user.
Mediatel Connected’s head of research, Anne Tucker, takes a look at the consumer behaviour around password sharing and whether they’re keen to change to cheaper ad-funded versions of their subscription VOD services.
Mediatel Connected’s head of research Anne Tucker takes a look at the broadcaster VOD market in the UK and the impact the recent rebrands have had on ITV and Channel 4.
Mediatel Connected head of research Anne Tucker digs a little deeper into RAJAR’s most recent radio listening analysis, and finds it’s clear we’re still a nation of radio lovers.
The Mediatel Connected team has pulled together a free whitepaper looking at the audio market.
A new Mediatel Connected whitepaper reveals the patterns and behaviours of online shoppers by age, as well as the impact Brits believe ecommerce has on their lives.
As the latest ABC circulation figures are released for the consumer magazine market, Mediatel News presents its round-up of the results.
As the latest ABC circulation figures are released for the consumer magazine market, Mediatel News presents its round-up of the results.
Only three of 17 titles in the women’s lifestyle magazine market managed to record any period-on-period circulation growth during the first six months of the year.
The latest cross-platform audience figures for UK newsbrands show a growth in readership on the whole – although print reach was down unanimously across the market.