Last week RAJAR announced that 90% of the UK adult population – 47.3 million people – tuned in to their selected radio stations in the first quarter of 2013, up by approximately 608,000 on Q1 2012. Here Newsline presents industry reaction on the latest results, with opinion from Indicia, G2 Joshua, Gekko and Adconnection.
All the headlines and highlights from RAJAR’s Q1 2013 release, including the national stations and networks and the digital, London and breakfast markets.
According to the latest RAJAR findings, listening to radio via a digital platform has increased by 11% year on year, with 26 million people now tuning in to radio via a digitally enabled receiver – a yearly increase of three million.
Total Global Radio and BBC Radio 2 remain at the top of the national stations and networks when it comes to weekly audience reach, according to the latest RAJAR findings for the first quarter of 2013 – with BBC Radio 2 as the top national station, seeing a 4.9% year on year (YoY) increase and reaching over 15 million listeners.
MediaTel has compiled together a PowerPoint of the latest RAJAR Q1 2013 figures for MediaTel subscribers.
All the headlines and highlights from RAJAR’s Q4 2012 release, including the National, Breakfast, Digital and London markets.
BBC Radio 2 and BBC 6 Music have both seen their highest audience reach figures ever according to the latest Q4 results from RAJAR.
Listening to radio via a digital platform has increased by 9% year-on-year, with 25.2 million people now tuning in via a digitally enabled receiver (DAB, DTV, Online) each week – up from 23.1 million in Q4, 2011.
Stacey Pratt, associate director and head of radio branded content at MediaCom, reviews the lates set of RAJAR results…
Total Global Radio (UK) continues to head up the nationals and networks. The station has a weekly reach of 19.2 million listeners which is -3.1% down compared to last year and -0.6% compared to the previous period.
