The EP will this week vote on a proposal to extend a 1985 directive on producer liability for defective products to include “primary agricultural products and game”. Speaking following the adoption of her report in the Environment Committee, Dagmar Roth-Berendt MEP (D, PES) welcomed the proposal as an important contribution to enhanced consumer protection against… Continue reading EU: Extension of Producer Liability
The European Commission has now published its draft directive on e-commerce. The proposal aims to eliminate legal obstacles to the on-line provision of services, and builds upon the Commission’s 1997 Communication on electronic commerce (“A European initiative on electronic commerce” COM(97)157 final, 16.4.97). However, Consumer Affairs Commissioner Emma Bonino and her single market counterpart Mario… Continue reading EU: E-commerce proposals circulated
The WHO European Region’s draft second European Alcohol Action Plan, containing recommendations for media bans on alcohol advertising, is due to be discussed by WHO member state representatives (Health Ministers) at the WHO Conference in Madrid on 15-17 October 1998. The draft Action Plan states that “restrictions on advertisements lead to reduced alcohol consumption and… Continue reading EU: WHO Action Plan
The Independent Television Commission yesterday brought its consultation period over the issue on whether to allow ITV to axe its News At Ten bulletin to a close (see Newsline).The ITC received approximately 1700 submissions from the public and industry bodies, and will announce its decision soon after 19 November. It also commissioned an opinion poll,… Continue reading ITC Closes Consultation Period On News At Ten
The European Brands Association (AIM) is pressing the European Commission to make pan-European advertising and promotions a reality. AIM’s new research shows that a move to normalise legislation governing advertising, couponing, and sales promotions could boost growth and jobs.
A proposal to establish a clear regulatory framework for the marketing of financial services at a distance within the Single Market have been agreed by the EC. The aim is to ensure a high level of protection for consumers of retail financial services and to provide financial service suppliers with a clearly defined legal framework… Continue reading EU: Distance Selling for Financial Services
Jeffrey Goldstein, psychology professor at the University of Utrecht, addressing a London conference on Marketing to Children, strongly opposed calls to protect children from advertising on the basis that they could not distinguish commercials from other programming and would not understand their intention was to promote products. “Kids choose from among the commercials those that… Continue reading UK: Kids not influenced by ads
The latest NRS figures for national newspapers show that, similar to results for August of this year, The Mirror was the only title to see an increase in its readership, which rose 2% to 6,281,000.The Guardian suffered the biggest loss in terms of proportion of readership, with its figure falling a huge 20.8%, an actual… Continue reading National Newspaper NRS – September 1998
The Independent Television Commission (ITC) has introduced a new rule permitting local TV channels to carry programme-length advertisements. There is no increase in the total amount of commercial airtime, but airtime currently allocated for teleshopping can now be used to broadcast longer local ads.
The EP´s Economic and Monetary Affairs Committee has called on the EC to develop a single legislative framework for the convergence of telecommunications, media and IT Sectors in the information society. Speaking on behalf of the Committee, Chairman Karl von Wogau (EPP, D) told Brussels journalists that the rapid technological development of Information Society services… Continue reading EU: Call for single framework
