The new Data Protection Bill – which is necessary to implement the European Data Protection Directive – has been laid before Parliament. It will replace the Data Protection Act of 1984 over the next three years. The Direct Marketing Association of the UK has already given the new Bill a cautious welcome. One of the… Continue reading UK: Data Protection Bill
Stefano Meloni, chairman of the Franco-Italian food production company Eridania Beghin-Say, has called on the EU rapidly to clarify its policies on the labelling of foods containing genetically modified organisms, in order not to alarm the public. “We believe that we cannot remain in the current grey zone, where each European country will take its… Continue reading EU: Food Company Speaks Out
The authorities in South Africa have proposed to the Codex Committee on Food Labelling of the joint FAO/WHO Food Standards Programme a set of rules for the definition of ‘sports’ and ‘energy’ drinks. Such an initiative has often, in the past, led on to calls within the same organization, for advertising bans. The 26th Session… Continue reading EU: Sports Drinks Under Spotlight
Barring unforeseen setbacks the formal adoption of the Directive banning tobacco advertising should take place on 12 February during the next EU Research Council meeting in Brussels. Germany (which had voted against the political agreement reach on a common position at the Health Council on 4 December) is behind the slight delay in the formal… Continue reading EU: Directive Adopted This Week
It is rumoured that Emap Radio is currently in exclusive negotiations with Hanson, owner of Melody 105.4FM with a view to buying the London-based radio station.Today’s Financial Times reports that Hanson has effectively sidestepped bids from GWR, Scottish Radio Holdings and Golden Rose Communications (subscribers see Interest Builds In Melody) to discuss a deal exclusively… Continue reading Emap Believed To Be Interested In Melody
Emap Pursuit has closed its Gallop title after 18 months of publication.The equestrian title’s sales were said to have been disappointing for Emap, which had aimed for a circulation of around 50,000.Emap Pursuit: 01733 465212
Mediavest are widening their net further with the opening of the first media specialist in Newcastle this week.Grahame Easthope, formerly media director at Cravens Advertising, is heading up the office and will be joined by his Cravens colleague, Julie-Ann Clements on 16th February.Cravens’ media buying will henceforth be handled by Feather Brooksbank in Edinburgh.Mediavest: 0171… Continue reading Mediavest Expands
The Radio Authority has announced that Boss FM has beaten 20 other applicants to win the FM radio licence for North-West England.Boss FM, which is owned by Border TV, will provide a 24-hour regional news, talk and “melodic adult contemporary music” for a 25-54 year old audience in the Greater Manchester, Merseyside and Lancashire areas.… Continue reading Boss FM Wins North-West Licence
Chris Tarrant has beaten all the competition in the breakfast listening wars, according to Q4 RAJAR figures released by Capital Radio.Capital 95.8 FM ‘s breakfast show was listened to by almost 2 million listeners, an increase of 300,000. This means that, in London, the slot is listened to by 1.3 million more people than either… Continue reading Capital Claims Victory In Breakfast Listening Battle
RAJAR Q4 figures, just released, reveal that overall radio weekly reach has increased very slightly from 40.197 million in Q4 1996 to 40.228 million in Q4 1997. Average hours per listener increased from 20.2 to 20.6, while total hours grew from 813 million to 827 million.Meanwhile, commercial radio continued its growth while the BBC saw… Continue reading Q4 RAJAR Summary – Commercial Radio Grows At BBC’s Expense
