According to sources, Dennis Publishing will be launching a new men’s magazine. A bi-monthly title is expected to launch in November priced at £2.50. Dennis Publishing hope to exploit the current boom in the men’s magazine sector *(Jan-Jun ’96 ABC Figures: Men’s Magazine Sector) by focusing on clothing, cars, sports and general male lifestyle.Dennis Publishing… Continue reading Dennis Publishing Attracted By Men’s Market
Most media share prices remained relatively stable last week. The only major fluctuations were due to companies releasing financial results.BSkyB for example had risen 4p to 537p on Monday in anticipation of the results it was releasing the next day. In the event however, despite announcing a 66% increase in profits *(Newsline 20/08/96), its price… Continue reading Sharewatch W/E 23/8/96
The Radio Authority has today advertised a new Independent Local Radio Licence for East London. Coverage will be for London Boroughs of Tower Hamlets, Newham, Barking and Havering on the FM (VHF) frequency. Coverage is not possible for all the areas indicated, therefore applicants need to specify the areas they are interested in.The licence is… Continue reading Radio Authority Advertises East FM London Licence
According to trade press reports, two Sunday newspaper journalists are planning to launch a new national Sunday broadsheet. It is believed that the two, whose identities are not known, are currently looking for backing to the tune of £30 million.If the rumours are proved correct, this would be the fourth new paper this year. Sunday… Continue reading New Sunday Paper Planned
With radio advertising revenue increasing in the last year *(Radio Revenue Up By 22.7% In 1995) many advertisers feel the need for greater accountability. In response to this BMRB’s TGI has this week launched a new survey to account for radio growth. The new survey, Wavelength, is designed to complement RAJAR data and will provide… Continue reading BMRB Gives Radio Greater Accountability
Optimedia has undergone a reorganisation with four senior managers being made redundant. David Hughes, media group director, Helena Hudson, media account manager, Bob Mullings, TV buying director, and Ian Finnegan, media manager, have all left the company and will be replaced by three managing partners.Simon Mathews, a managing partner at the agency, has appointed Greg… Continue reading Optimedia Managers Go
The Radio Times will be launching a £1.5m campaign in a bid to win new readers to the title. The promotion, with the slogan, “It’s not what you expect”, kicks off next week and will continue into the New Year. The magazine’s latest ABC *(Newsline 02/08/96) showed a decrease in circulation of 1.87%, or almost… Continue reading Radio Times Gets £1.5m Promotion
GWR Group this morning announced that it will be merging with Classic FM to create a radio group worth £215m.GWR, which controls 32 radio licences and has 3.9 million listeners per week, already owns 17% of Classic and will pay £71.5m for the rest. In order to comply with broadcasting legislation GWR will now be… Continue reading GWR And Classic In £215m Merger
Combined television revenue for ITV and Channel 4 in July, based on agency estimates, amounted to £155.3m, an increase of 4.86% on last year’s July figure. ITV’s total franchise revenue came in at £119m, up 3.56%, and C4’s revenue reached £36.3m, an increase of 9.66%. This is a ratio of 77:23 between ITV and C4.Within… Continue reading TV Revenue – July
Repeat showings of popular series have performed well in this week’s top thirty programmes list. Detective series Inspector Morse and A Touch Of Frost have both achieved audiences of over 9 million (9.42 and 9.29 million respectively), which beats the first run series of Wycliffe which only had 9.27 million. BBC1’s hospital drama series Casualty… Continue reading TV Viewing Summary W/E 11/08/96 – Deja View
