The UK arm of ABC has held a meeting with the European Audit Bureaux and agreed on a standard method of measuring accesses to Internet sites. As well as the countries represented at this meeting (Sweden, Switzerland and Germany), Spain and Denmark have also added their approval to the new certificate. The International Federation of… Continue reading ABC Agrees On Web Auditing
Gaby Fireman, former Sunday Business ad director, has taken on the role of sales group head at CLT UK Radio’s Atlantic 252. Mr Fireman left the Sunday Business two weeks ago and previously worked as financial advertisement manager for the Times from 1993 to 1995. He then moved to Express Newspapers as display sales group… Continue reading Appointments Round-Up
Agency estimates for August show that combined revenue for ITV and Channel 4 dropped for the first time this year, decreasing by 4.34% year-on-year to £132.6 million. While Channel 4’s revenue increased by 1.18% to £31.3m ITV’s performance was poor with revenue falling 5.9% to £101.3m. The ratio between ITV and C4 was 76:24.Amongst the… Continue reading TV Revenue – August
A spokesperson from Media Audits said the company is “surprised and disappointed” that ITV sales houses and the Network Centre are unwilling to co-operate with its initiative to bring together clients and broadcasters.Following the Media Audit’s annual survey, the initiative was devised to allow clients to meet with ITV’s bosses following widespread dissatisfaction with the… Continue reading ITV Refuse Media Audit Initiative
Channel 5 confirmed that its weekend sports contract has been awarded to Meridian. According to speculation the deal is worth approximately £10,000 for shows on Saturday mornings and Sunday evenings. A spokesman from Meridian said the contract will be handled by MACh 1, the consortium comprising of Meridian, Anglia and Chrysalis Sports. Although details are… Continue reading Meridian Win C5 Sports Contract
The first full week’s figures for the ‘new’ Big Breakfast, whilst showing reach up 1.1m to 6.5m and peak quarter hour viewing up 100,000 to 0.7m, indicate that the programme has a very long way to go to achieve the heady heights of 1994, with peak quarter hour audiences of 1.9m, and weekly reach of… Continue reading New Big Breakfast – Still A Way To Go
http://www.adassoc.org.uk/aa/cont.htmlRecently launched, the Advertising Association’s website provides a comprehensive guide to the group’s services. The user can access details on the association’s members, services and general information. The site also provides information on current advertising issues and offers advice to students.The site has a simple design which gives it a very corporate and professional look.… Continue reading Website Of The Week: Advertising Association
UK Gold has bought around 700 hours of programmes including Crossroads, Boon, Spitting Image and Chancer from CTE, the Carlton-owned distributor.The sale represents CTE’s largest-ever sale of programmes to a non-ITV UK broadcaster and is UK Gold’s biggest non-launch acquisition. The multi-million pound deal will provide UK Gold with programming well into the next century.UK… Continue reading UK Gold Buys More Carlton Shows
The Evening Standard this week launches a new section for its Wednesday edition. The supplement, entitled Evening Standard Homes & Property, contains a mix of classifieds and features. Articles cover aspects of the home such as interior design ideas and guides to mortgages. The launch of the new section comes at a time when the… Continue reading Evening Standard Launches New Section
Ulster TV yesterday said that it was no longer part of the TV3 consortium which plans to launch a national commercial TV channel in the Irish Republic *Ireland To Have Third Television Station. The broadcaster was putting up 60% of the channel’s finance but said that it was not being offered sufficient control in TV3… Continue reading Ulster Pulls Out Of TV3
