The IPA has relaunched its Media Appraisals Committee as the Media Research Quality Committee, “to reflect the changing trading conditions of the 1990s.”In the future, an IPA Seal of Approval will be awarded to surveys that meet the IPA’s minimum technical standards; the IPA hopes to establish an easily identifiable quality benchmark for media planners… Continue reading IPA Revamps Media Appraisals Committee
The Department of Trade and Industry has issued a consultation document on whether copyright protection should be extended to programme formats. A programme format comprises “the common unifying features” of a game show or comedy.Back in 1989 it was decided that the unifying features of Opportunity Knocks, which had been copied by the New Zealand… Continue reading Copyright May Be Extended To Programme Formats
QualitiesThe Times is still continuing to build its circulation and in April took a 20% market share among the quality dailies, up from 18% in January and 15% last August, prior to the introduction of its price cut. The newspaper’s April ABC of 478,419 was up by 1.6% on March and its 6-monthly figure for… Continue reading National Press Round-Up – April
Channel 4’s board is to consider whether to mount a formal campaign for independence from ITV to avoid paying the safety net subsidies. In February Channel 4 handed over £38.2m to the ITV companies and it could end up paying £200m to ITV over the ten years of its licence.A final decision on the exact… Continue reading Channel 4 Seeks Independence
The creation of one of the world’s largest multimedia companies was looking possible after a General Motors subsidiary, Electronic Data Services, said it was having talks about a $30 billion merger with the US telecommunications group Sprint. A joint statement from the two companies said that they saw great opportunities for synergy by a either… Continue reading Multimedia Merger
Technicians and Journalists at the BBC are to stage a series of strikes from next week, in a dispute over pay and conditions. Staff will stage a 24-hour strike on Tuesday and Friday of next week, and two days will be targetted each week until the dispute is settled.The two unions involved, the National Union… Continue reading BBC Unions Announce Strike
The trade and technology minister, Patrick McLoughlin, has made it clear that the government will not ban “lookalike” products. After consultations on the issue, he rejected pressure from manufacturers to amend the Trademarks Bill to crack down on goods that resemble well-known brands.Mr McLoughlin said the Goverment agreed with the “overwhelming majority”of views received that… Continue reading No Ban On Lookalikes
Latest figures from the Cable Television Association predict that cable networks will cover 75% of the country’s population within ten years. The CTA also estimate that a total of £10 billion will be spent in building the cable system for Britain by the end of the decade, including £1.2 billion in 1994 alone.UK CABLE -… Continue reading £10 Bn To Be Spent On Cable
Classic FM has been awarded a licence to broadcast in Finland. The station in Finland will be a commercial station, aimed at a similar target group to that in the UK and the Netherlands.
With the decision over the National Lottery winner due within two weeks, Rank Organisation is now one of the favourites, together with the Camelot Consortium and the Great British Lottery Company.
