More Industry News articles

The average person uses some form of connected device 34 times a day, according to a new IAB study.

Newsline presents industry reaction to the findings, with opinion from Geometry Global UK, Uncommon Knowledge and Newcast

CBBC is about to make watching TV a lot less passive for children after its first commission for a “true multi-platform production”.

BSkyB has seen an 8% drop in profits in the last quarter, but the satellite broadcaster looks unscathed in the pay-TV sports battle with BT.

Priced at £100, the seven inch tablet – which Argos says is aimed at the “tweenie” market – undercuts Tesco’s recently launched Hudl by £20.

The latest IPA Bellwether survey, published today, shows that marketing spend was revised higher in Q3 at the strongest rate in nearly 13 years.

By 2018, the Online TV and Video Forecasts report states that 520 million homes in 40 countries will watch online television and video (both paid-for and ad-supported) – more than three times the number in 2010.

The news follows details of the iPlayer’s evolution announced by director general Tony Hall, in which he described a ‘next generation’ platform that would act as the ‘front door to the BBC’.

Speaking at the IPA’s Eff Fest on Tuesday, the chief creative officer of The Portas Agency said imagination and creativity are key if brands to are to survive the “consumer evolution”.

Advertisers, agencies and publishers will be able to record how many people, by age and gender, are seeing their ad across TV and online – both combined, or exclusively across either platform.