More Mobile articles

The number of mobile devices shipped in the Europe, Middle East and Africa region has more than doubled in the past year, reports eMarketer. Shipments increased from 578,600 in the third quarter of 2001 to 1.17 million in the same period this year, according to research by Canalys. This can largely be attributed to the… Continue reading Mobile Device Shipments Surge In Third Quarter

Despite the fact that mobile internet technology is advancing rapidly, it appears that US consumers do not share the enthusiasm of operators and handset manufacturers. In a survey carried out by The Yankee Group, 82% of those questioned said they did not use wireless data/internet services. Nearly half of those respondents claimed that they did… Continue reading American Public Resists Lure Of Mobile Surfing

According to new research from The Yankee Group, access lines are declining in penetration and revenues as wireless and broadband services become more popular. The report, Wireless Voice and Broadband Access Unlock Local Lines Grip on Consumers, claims that approximately 3% of US households have replaced landlines with a wireless phone. Meanwhile, broadband access is… Continue reading US Landlines To Fall By 10 Million, Says Yankee Group

Although broadband is proving popular in some parts of Europe, significant growth will not occur until dial-up internet access has peaked, according to a study from Probe Research. The report, European/African Internet Connectivity and Leading European ISPs, forecasts that providers can expect to see ongoing growth in broadband through 2007. However, Probe suggests that many… Continue reading Broadband Providers Must Reach Out To Consumers, Says Report

Around 2 million person to person text messages were sent each hour during September bringing the monthly total to an all time high of £1.43bn, according to the latest figures from the Mobile Data Association September’s figure takes the daily average of SMS messages sent across the UK’s four GSM network operators to 48 million,… Continue reading Text Appeal Shows No Sign Of Abating

Permission-based mobile advertising is, on average, 50% more effective at brand building than television and 130% more effective than radio, according to the results of new research commissioned by wireless communications company Enpocket. The brand awareness figures, which are based on comparable data from ICM, Neilson and Millward Brown, were compiled from post-campaign interviews with… Continue reading Mobile Advertising Is Better Brand Builder Than TV Or Radio, Says Study

Revenues from premium mobile messaging will exceed those from online advertising by 2006, according to a new study from Jupiter Research. The report predicts that while internet advertising revenues will total E3.1 billion in four years time, the premium mobile messaging market will be worth E4.6 billion. Jupiter emphasised that SMS messages will continue to… Continue reading Premium Mobile Revenues Set To Leap, Says Jupiter

The number of mobile phone subscribers in Western Europe is set to level off around the 300 million mark, according to a new study from telecoms consultancy Analysys. The report forecasts mobile subscriber growth of 6% for 2002, well down on the 17% growth achieved last year and the 53% growth in 2000. However, there… Continue reading European Mobile Market Reaching Saturation Point

Mobile phone operators who ploughed millions of pounds into third generation investments will not see a return on their outlay for about twelve years, according to a sobering report from Forrester Research. In a survey, nine out of ten senior executives at European 3G licence holders expressed confidence that the technology, which features audio, video… Continue reading 3G Operators Face Long Wait For Profits

The business community is yet to be inspired by high-speed internet connections with the result that UK companies account for just 30% of ADSL services, according to a new report from Oftel. The telecoms regulator also found that under one in ten SMEs have taken up broadband. This is partly due to the fact that… Continue reading UK Companies Remain Cool On Broadband