The global m-commerce market will grow considerably over the next four years according to new research by Cahners In-Stat Group. M-commerce in 2000 represented $264 million, generated by 9.2 million wireless subscribers. This figure is due to grow slowly between now and 2005 with the exception of the Japanese market which is set to rocket.… Continue reading ‘Generation Y’ Key To M-Commerce Success, Says Cahners In-Stat
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By 2006, there will be nearly 250 million mobile subscribers in the United States, according to “US Cellular Market Forecast 2001 – 2006”, a report by Strategy Analytics. Handset purchases are forecast to top 154 million by this date and penetration is forecast to reach 50% of the population by 2002. New equipment and services… Continue reading US Mobile Users Will Top 250 Million In 2006, Says Strategy Analytics
New research from Datamonitor adds further discussion to the argument over whether or not internet and mobile phone advertising is effective. Insight Analysis shows that advertisers may be losing interest in the internet right at the point at which users are really starting to embrace it (see Forecasts). This is backed up by research from… Continue reading Net And Mobile Ads Are Viewed Positively, Says Datamonitor
Although the US has the largest base of mobile phone users in the world, less than $4 billion will be spent on shopping and travel via internet-enabled mobile phones in 2006. This is less than 2% of all online shopping, according to new wireless research by Jupiter Media Metrix (JMM). The survey reports that consumers’… Continue reading Consumer Apathy Hinders Wireless Transactions Growth
Despite losses in its customer base (see Forecasts) BT’s wireless mobile division, Genie, reports success in the internet phone market. Better, more easily accessible WAP services have lead to an increase in the number of WAP phones purchased and the number of page impressions recorded for WAP services. Genie reports that WAP page impressions have… Continue reading UK WAP Use On The Increase
Scandinavia and the Netherlands are leading the way in the development and usage of the internet and mobile phones, according to the 2001 Yearbook from Eurostat. Throughout the EU, between 1995 and 1999 the number of mobile phones per 100 inhabitants increased by seven times and the number of companies hosting internet access rose by… Continue reading Scandinavia And Netherlands Lead EU Mobile And Internet Developments
Economic recovery in the US telecommunications sector is now in sight, according to 249 global telecoms executives and consultants surveyed by the Strategis Group. An overwhelming 96% of respondents believe that the US economy will begin its recovery within the next 12 months. This recovery is expected to translate into business, as 84% believe that… Continue reading Telecoms Counter The Doomsayers With Positive Outlook For US Economy
IDC is to launch a new research programme to look specifically at developing 3G wireless technology, focusing on the future outlook for the network. IDC describe the 3G network as “a complex platform that is revolutionizing the way voice, data, and broadband multimedia services are supported over a variety of mobile and fixed networks” and… Continue reading IDC Reveals Plans To Monitor 3G Development
A new survey published by Taylor Nelson Sofres this week reveals that user awareness of Universal Mobile Telecommunications Systems (UMTS or ‘3G’) is low amongst potential users of the network despite its imminent launch across Europe and North America (see Forecasts). TNS reports that around 80% of mobile phone and internet users in 13 key… Continue reading User Awareness Of 3G Network ‘Low’ Says Taylor Nelson Sofres
Nielsen report that women now use the internet for longer periods of time than men when it comes to surfing at home whilst Cingular Wireless claim that men talk for longer on their mobile phones. “The Internet glass ceiling has long ago shattered,” said Sean Kaldor, vice president of eCommerce at NetRatings. “The average man… Continue reading Women Dominate Online While Men Rule The Wireless Airwaves
