The beginning of a fresh and shiny telly week brought us a cornucopia of history, drama and the usual nonsense in the 9pm slot.BBC Two debuted their new period drama (aren’t they all these days?) Dancing on the Edge, a tale of jazz and struggle set in London’s swinging 1930s. Chiwetel Ejiofor, probably the most… Continue reading TV Overnights: 2.6m get sloshed with Food & Drink’s return on BBC Two
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The parallels between religion and social networking are striking and now, instead of praying to the void, you type into it. By James Whitmore, MD at Postar
The total number of towns and cities covered by the superfast mobile technology reaches 27, just 90 days after the launch of the service.
As ITV release the findings from its biggest audience insight project to date, a new online tool, detailing all the findings from the project, is launched for the media planning and buying community.
BT Group’s digital TV service now boasts 60,000 customers with a YouView box, according to company’s recently released 3rd quarter results. BT Vison managed to sign up 21,000 new subscribers during this three month period, which ended in December, bringing the total number to 770,000.On top of that, 122,000 retail broadband customers were added, representing… Continue reading 60,000 BT Vision customers have YouView box
Given the price of Superbowl ads this year, you can hardly blame an advertiser for trying to maximise the bang/buck ratio by generating as much pre-game chatter as they can, says Dominic Mills. But is this making advertising strategies cynical as they compete to be talked about before kick off?
With the weekend schedule looking a bit predictable recently, luckily there was some Six Nations action to balance out the usual array of period dramas, soapy arguing and celebrities diving and ice skating in discarded sci-fi costumes from the 70’s.
New m-commerce platform hits critical mass, giving brands access to 15 million opted-in consumers across its three shareholders’ customer bases.
The licence, which can last for a period of up to 12 years, was awarded to ESTV Ltd – owned by the Evening Standard and Independent owners Alexander and Evgeny Lebedev – with the channel name ‘London Live’.
Tablet video use by American consumers is forecast to rise dramatically over the next five years. According to TDG’s report, Tablet Diffusion and Its Impact on Video Use – Forecasts and Recommendations, this will drive significant changes in the business landscape for television and OTT video.According to Bill Niemeyer, TDG senior, “The breakout sales success… Continue reading Tablets will account for 10% of all US TV & video consumption by 2017
