Social TV provider Zeebox has published its latest round of consumer research from a sample of UK and US residents.
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Richard Nicholls analyses the Future Foundation’s Spring 2012 research into mobile payments and the “cashless society”…
New market research from Parks Associates finds the percentages of US smart-TV owners who use this Internet-connected device to watch online video increased by over 30% in six months.
Smartphones and tablets are increasing user interaction with ads, according to a recent study by the Interactive Advertising Bureau (IAB).Almost half (47%) of tablet owners and a quarter of smartphone users interact with ads at least once per week, with the vast majority likely to take action (89% and 80% respectively).Actions included receiving a coupon… Continue reading Mobile devices are crucial to brand interaction
MediaTel Group is launching its first Connected Consumer Awards, also as known as ‘The Connies’, to celebrate pioneering new advertising and commercial opportunities powered by innovation in the connected TV industry.
TiVo has made a deal to acquire TRA (The Right Audience), creator of the largest global database linking what certain households watch and buy.
Steve Smith from Starcom MediaVest argues that take up of superfast broadband will remain slow while the online video content market remains uncompetitive…
With only six short days left of exciting Superstar (9pm) eliminations, the nation has been getting in a fevered frenzy about who will be crowned the new Jesus. As usual the prime time ITV show forced the two least popular Jesuii to sing for survival.The show lifted the curtain to reveal the brutal and swift… Continue reading TV Overnights: Ryan’s boozy return secures 7.5m for ITV1
A YouGov survey published by Interxion has revealed that around 20% will watch the Olympics online, around a third of those who intend to view the Games on a more traditional TV platform.
The BBC boosted its overall radio spend by £2 million during the 2011-2012 financial year from £638.1 million previously to £640.1 million.