June 2011 saw the daily newspaper market down -7.8%, with once again only i posting an increase: the independent morning daily increased its circulation by 99,432 (a growth of 57.4%).
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Catherine Borrel, digital consultant at GfK NOP on why it is so crucial for manufacturers to create positive user experiences in order to claw back Apple’s tablet market share.
Thursday saw soaps pull in the largest audiences of the night for their respective channels, with barely a competitor in sight.
One company looking to make its way onto the podium at the London 2012 Olympic Games is Facebook, which has signed deals with broadcasters in the UK and US to feature exclusive content.
A report by Videoplaza, entitled “The Future of TV” has revealed that media owners are risking the possibility of missing out on growth by not monetising advertising across connected devices.
YouGov has named BBC iPlayer as the top-rated brand in its 2012 BrandIndex Buzz rankings, the video-on-demand service surpassing Amazon and Marks & Spencer for the first time in the rankings.
LG has partnered with multi screen brand advertising platform smartclip with the aim of creating new revenue streams from advertising on the company’s Smart TV platform.
According to reports from Gigaom, Roku is preparing for launches in both Germany and Spain.
Chuck Parker, chairman at Second Screen Society and digital media executive at Digital Video Space Consulting has blogged about the Second Screen, debating whether it is just a fad or the natural evolution of TV for an increasing technologically savvy demographic
The latest IPA Bellwether survey has revealed that marketing budgets were revised down for the first time in a year in Q2, reflecting pressure to cut costs.