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All you need to know about In-Game Advertising on just one page, covering definitions, impact on advertising and the current and future market.

All you need to know about VOD on just one page, covering definitions, impact on advertising and the current and future market.

ITV1’s new Taggart series secured the highest ratings during the all-important 9pm to 10pm peak-hour last night with more than 4.3 million viewers.The long-running crime drama, with Alex Norton and Blythe Duff, kick-started with a high of 4.36 million viewers and a 19.3% average audience share.Elsewhere, BBC One’s Crimewatch, which featured the hunt for the… Continue reading Taggart returns with over 4m viewers

The Local Radio Company has received a renewed takeover offer of £2.5 million from Hallwood.Hallwood’s new offer, which well exceeds its previous bid of £1.8 million, values the company’s shares at 3.5p each.The company’s renewed bid comes after rival bidder UKRD offered LRC 3.25p per share on Wednesday – UKRD increased its offer after its… Continue reading Shareholders increase The Local Radio Company offer to £2.5m

Disney has acquired almost a 30% stake in US online TV platform Hulu, the joint venture between NBC Universal and News Corp.The deal will see Disney broadcast full-length episodes of its ABC TV programmes, such as Lost, Grey’s Anatomy, Ugly Betty and Desperate Housewives on Hulu.Financial terms of the deal were not disclosed but all… Continue reading Disney acquires stake in Hulu

The Internet Advertising Bureau (IAB) has released updated best practice guidelines for online video advertising.The new guidelines have been produced by the IAB’s Video Council, which comprises broadcasters, publishers, agencies and networks.The council has also launched an educational online resource www.iabuk.net/video and handbook which take practitioners through the process in running an effective video advertising… Continue reading IAB updates video advertising best practice guidelines

Kent Messenger has revamped the eight titles in its free Extra series and plans to trial user-generated content in the Canterbury edition in a bid to push its paid-for titles.The regional publisher has redesigned the Extra series, which include the Ashford Extra, Canterbury Extra, Folkestone & Dover Extra, Gravesend, Dartford & Swanley Extra, Maidstone Extra,… Continue reading Kent Messenger revamps its Extra series

BBC’s high definition television programmes will now be available to Virgin Media subscribers via the iPlayer.The two broadcasters have signed a deal to make high-definition content available, including popular BBC shows such as Robin Hood and Friday Night with Jonathan Ross, to subscribers who have the requisition set-top box and a HD-ready television.Virgin Media already… Continue reading BBC and Virgin sign new HD deal

The Apprentice pulled in more than 8 million peak viewers last night, securing the highest ratings throughout the all-important 9pm to 10pm slot.Over 7.4 million average viewers tuned in to see the candidates reach the half way mark in the contest to win a job with Sir Alan Sugar, banking a high 30.5% audience share… Continue reading The Apprentice attracts a high of 8m viewers

BBC Magazines is set to close its 11-year-old monthly title Good Homes due to a drop in its circulation.The 17 members of staff at the magazine were told of the BBC’s plan earlier this morning and have now entered a month-long consultation with the corporation’s commercial arm.BBC Magazines said the July issue of Good Homes… Continue reading BBC Good Homes magazine set to close