More Newsline articles

Clear Channel Outdoor has unveiled Molson Coors as the first client to advertise on its new Hammersmith Tower.The new architect-designed tower, which can be viewed from the Hammersmith Flyover, displays two Mega 6 advertisements for Molson Coors’ Carling brand, targeting inbound and outbound traffic on this route from Heathrow into Central London.The patinated brass-clad, 33… Continue reading Molson Coors books launch campaign on new Hammersmith Tower

The Government has unveiled plans to create up to 10,000 new jobs for young people in the creative industries as part of its £1.1 billion investment in the sector.Public and private sectors will both have the opportunity to bid for the new “innovative” jobs, which will span across a range of creative sectors, according to… Continue reading Government to create 10,000 new jobs in the creative industries

The RAB is set to launch a new £1 million creative challenge that will see commercial radio collectively offer up to £1 million worth of radio airtime to two advertisers.Advertisers will be invited to submit a creative for a new radio advert, which has not yet run on commercial radio, with the chance to win… Continue reading RAB sets up £1m creative challenge

ITV plans to cut another £40 million from its cost base from 2010 after posting a 15% drop in ad revenues for the first quarter.In a trading update today, the broadcaster said its overall revenues were down by 13.6% to £425 million as the “market remains weak”.However, ITV’s global content division saw its revenues fall… Continue reading ITV to cut another £40m in costs

Virgin1 is getting a complete brand refresh, including a new logo and on and off-air identity, to launch on 9 June.The move follows the extension of the channel’s hours on Freeview and the addition of a +1 channel (see Virgin1 to expand Freeview hours).Creation of the new brand identity is being led by Virgin Media… Continue reading Virgin1 gets brand refresh

Channel 4’s chief executive Andy Duncan has told MPs that he expects to agree a partnership deal with BBC Worldwide within weeks.Speaking to the House of Commons culture, media and sport select committee yesterday, Duncan said he is hopeful that an agreement between the two broadcasters would be signed off before the government publishes its… Continue reading Andy Duncan: C4/BBC Worldwide deal is weeks away

BBC Worldwide’s chief executive John Smith claims that the corporation’s forthcoming partnership with Channel 4 would generate annual profits of around £200 million.Speaking at the House of Lords communication committee today, Smith said that a commercial venture between the two broadcasters, which is expected to be signed off before the final Digital Britain report is… Continue reading BBC Worldwide/C4 tie-up would generate £800 million turnover

Johnston Press is at risk of breaching its banking covenants after it ditched the planned sale of its Irish titles.In a trading statement issued this morning, the regional publishing group said despite “considerable interest” to buy its titles in the Republic of Ireland, which includes the Leinster Leader series, the board had been unable to… Continue reading Johnston Press ditches Irish sale

TV viewing data for April shows that ITV1’s share was down year on year, with the other main terrestrial broadcasters also seeing falls.All ViewingITV1’s viewing share was down 1.4 percentage points year on year, from 18.9% in April 2008 to 17.5% in April 2009.The channel did have some strong performing shows during the month though,… Continue reading Television Viewing Round-Up – April 2009

Media Playground is a full day conference and exhibition, which will be held in London on 4 June, aiming to deliver insight into media innovation and related advertising opportunities.Tickets for this event are now on sale for just £150 to MediaTel subscribers, IPA and IAB members.Delegates will be treated to four exciting seminars – Behavioural… Continue reading Explore and evaluate media innovation at ‘Media Playground’