More Newsline articles

ITV.com has commissioned Made Up Media, a digital publishing company, to create an online magazine to accompany its football Legends series on ITV4.The Legends e-zine will be emailed to 300,000 itv.com subscribers and will include a 12 page digital England scrapbook, with features such as WAGs to Pitches and a take on the traditional football… Continue reading ITV.com To Launch New Digital Magazine

The global market for mobile web 2.0 will be worth $22.4 billion in 2013, up from $5.5 billion currently, according to a new report by Juniper Research. Total global revenues for mobile social networking/user generated content (UGC) will rocket from $1.8 billion in 2008, to $11.2 billion in 2013, accounting for 50% of the market,… Continue reading Mobile Web 2.0 revenues To Reach $22.4bn By 2013

UK media spend on online advertising networks will reach an estimated £385 million in 2008, following growth of 60%, according to a new report from e-consultancy. e-consultancy said that this growth was due to improved understanding of the potential for return on investment and increased opportunities to reach the right audience effectively, for example through… Continue reading UK Spend On Online Ad Networks To Grow

Nigel Jacklin, managing director of Objective Research, examines the findings of the recently launched Media Brand Values survey…The recently launched Media Brand Values survey is the first survey to respond to demands for globally comparable data concerning the relationships people have with the media they consume. This article looks at some of the key findings… Continue reading Media Brand Values

Kangaroo, the forthcoming broadband TV service from BBC Worldwide, ITV and Channel 4, could be launched under the name SeeSaw.It is understood that a shortlist of possible names for the service has been drawn up, with some executives favouring SeeSaw.However, according to a report on MediaGuardian.co.uk, a source close to the project believes there has… Continue reading Kangaroo Could Launch As SeeSaw

Q Radio is to relaunch next month with an exclusive show from rock group REM and a new evening programme hosted by former XFM and BBC 2 Desi DNA presenter Samanthi.Q Radio currently exists as a jukebox-style digital radio station, but following the relaunch on June 2 it will be available on DAB digital radio… Continue reading Q Radio To Relaunch Next Month

Microsoft has signed deals with EMI and Channel 4 to launch a TV offering on its instant messenger service.The service, called “Messenger TV”, is being rolled out across Europe and will feature “best of Channel 4 clips” and music videos from EMI artists, according to a report on MediaGuardian.co.uk.Messenger TV will also be able to… Continue reading Microsoft Launches TV Service On Instant Messenger

Bauer Advertising has named Derek Hewitt, formerly of News International, as its new radio trading director.Hewitt has 20 years experience in the industry, most recently working as a client development manager on exclusive deals with Mars and Kimberly Clark.He was influential in growing News International’s portfolio of non-spending clients from £2 million to £14 million… Continue reading Bauer Advertising Hires New Radio Trading Director

The new embedded media player – activated on BBC news and sports websites just a month ago – has seen daily unique users and plays increase by more than 50%.Video and audio clips are now integrated in to the story to put more emphasis on breaking news and live events, while allowing users to access… Continue reading BBC’s Embedded Media Player Sees Audiences Soar

The BBC has revealed that it kept £106,000 made from phone-ins which was supposed to go to charity.It added that the money has now been paid with interest to the charities.The news comes hot on the heels of Ofcom’s record fine for ITV over its part in last year’s phone-in scandal (see ITV Handed Record… Continue reading BBC Kept Phone-In Charity Money