Channel 4 has unveiled its spring line-up, with a new series of The Charlotte Church Show and shows featuring innovative chef Heston Blumenthal.Blumenthal has been signed on an exclusive two year deal understood to be worth around £400,000, which will see him star in one show, Big Chef, Little Chef, where he will attempt to… Continue reading Channel 4 Unveils Spring Line-Up
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WPP has announced that it expects revenue to grow by around 6% this year, driven by the Olympic Games in China. The group also predicts that the US elections and the Euro football 2008 football tournament will drive major growth at the company. Last month, WPP reported a pre-tax profit of £817 million following 5%… Continue reading WPP Expects 6% Revenue Growth
The US advertising market continued to splutter at the end of 2007 and finished the year with measured spending of $148.99 billion, up 0.2% year on year, according to data from TNS Media Intelligence. Total expenditures during the fourth quarter of 2007 fell by 0.1% versus a year ago. Jon Swallen, SVP research at TNS… Continue reading US Advertising Expenditures Grew 0.2% In 2007
A new report from JupiterResearch predicts that advertisers will spend $2.2 billion on mobile messaging, display ads, and search via mobile technology by the year 2012. Jupiter says that introducing portable media players (PMP’s) with internet browsing capabilities is likely to stimulate significant growth among those accessing wireless web and will create additional opportunities for… Continue reading Portable Media Players Will Expand Opportunities For Mobile Marketers
BT has appointed former BBC policy adviser, Simon Milner, as its first head of media and convergence, as the telecoms giant makes further moves into television and online.The appointment is aimed at enhancing BT’s policy leadership and helping it to play a full role in converging communications and media markets.Emma Gilthorpe, group director of industry,… Continue reading BT Appoints Convergence Director
The late Anthony Minghella’s adaptation of the novel The No. 1 Ladies Detective Agency managed to attract over 6.2 million adults to BBC One on Sunday night.The programme gave the channel a 28.1% audience share between 9pm and 10.30pm, easily beating the first part of ITV1’s new drama, He Kills Coppers.Set in London in 1966,… Continue reading Minghella’s Swan Song Attracts Over 6.2 Million
Google’s introduction of a search within search feature, which lets users stay on Google to find pages on sites such as Wikipedia, has reportedly upset some publishers.According to the New York Times, some publishers are not happy about this new functionality as they want people to search on their own pages and be exposed to… Continue reading New Google Search Feature Could Affect Publishers
All of the UK’s national newspaper websites have seen a slight drop in users over February, according to figures released by the ABCe.After a major decrease in December, users all over the UK and the globe were logging back on in January, where some sites were recording their highest amount of traffic ever. While the… Continue reading Re-branded Guardian Site Continues Dominance
Five was the only terrestrial channel to boost its weekly viewing share in all homes year on year in February, increasing its share to 5.5%.BBC Two and Channel 4 saw the biggest downturns in their share for the month, losing almost 1.5 percentage points each year on year, whilst BBC One kept its lead as… Continue reading Television Viewing Round-Up – February 2008
It was Channel 4’s turn to outshine its terrestrial rivals last night, gaining respectable viewing figures for its property and reality shows.Grand Designs Revisited did well for the channel between 9pm and 10pm, with more than 3.8 million adults on average (17.5%) tuning in to see how a tenacious couple had got on with their… Continue reading Ramsay And McCloud Shine For C4
