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A new report from IAB Europe reveals that online advertising spend in Europe doubled last year to £4.5 billion. The advertising study, which examined data from 13 countries, found that France, Germany and the UK accounted for over three-quarters of all internet advertising spend. The UK accounted for 39% of the total (€3.101 billion), Germany… Continue reading European Internet Adspend Doubled In 2006

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) have announced that internet advertising revenues reached a new record of $4.9 billion for the first quarter of 2007. The 2007 first quarter revenues represent a 26 percent increase over Q1 2006 at $3.8 billion and a 2 percent increase over Q4 2006 at $4.8 billion.… Continue reading US Internet Advertising Revenues Reach Record $4.9 Billion

US advertising expenditure decreased 0.3% to $34.93 billion in the first quarter of 2007, according to new figures from TNS Media Intelligence. Steven Fredericks, president and CEO of TNS Media Intelligence, said: “After a sluggish January, the pace of advertising expenditures picked up slightly at the end of the quarter. “We must also recognise that… Continue reading US Adspend Decreases In First Quarter Of 2007

Newspaper circulations world-wide rose 2.3% in 2006, while newspaper advertising revenues showed substantial gains, according to the World Association of Newspapers (WAN). WAN said that global newspaper sales were up 2.3% over the year, and had increased 9.48% over the past five years. Newspaper sales increased year-on-year in Asia, Europe, Africa, South America, with North… Continue reading Global Newspaper Circulations Show Rise

Joost has announced that Mike Volpi has been appointed chief executive officer. Volpi succeeds the company’s founding CEO, Fredrik de Wahl, who remains at Joost as chief strategy officer.Volpi joins Joost from Cisco Systems, where he spent 13 years in a variety of strategic management roles.de Wahl said: “Mike brings unparalleled leadership and technology expertise… Continue reading Joost Gets New CEO

Following on from MediaTel Group’s recent ‘Future of Media Research’ seminar, Peter Bowman, the recently appointed manager of the Joint Industry Committee for Internet Measurement Systems (JICIMS), looks at the body’s progress and explains why a planning currency for the internet is the next step forward…“A single online planning currency,” it said in a NewsLine… Continue reading Moving Towards A Planning Currency For Online

Newspaper circulations worldwide rose 2.3% in 2006, while newspaper advertising revenues showed substantial gains, according to the World Association of Newspapers (WAN).WAN said that global newspaper sales were up 2.3% over the year, and had increased 9.48% over the past five years. Newspaper sales increased year on year in Asia, Europe, Africa, South America, with… Continue reading Global Newspaper Circulations Show Rise

After its acquisition of hit Aussie soap Neighbours, Five has lost one of its successful US imports, Prison Break, to Sky One.The digital only channel has acquired the exclusive rights to the next series of the show and is understood to have paid around £500,000 per episode, topping Five, which was paying around £400,000 per… Continue reading Prison Break Escapes To Sky One

The Sunday Telegraph is getting a new look from next weekend, with a new typeface and layout.Unlike the recent relaunch of the Independent On Sunday, the Sunday Telegraph will not have its content or structure changed.Patience Wheatcroft, editor, is quoted by the Guardian as saying: “It’s a redesign of the look of the newspaper, not… Continue reading New Look For Sunday Telegraph

Nielsen Media Research is offering its US clients data showing the impact that DVRs are having on shows broadcast by US networks.The networks called on Nielsen to provide time-shifted data so they could give advertisers an idea of how many viewers were watching live and later in playback mode.Starting this week, Nielsen is offering data… Continue reading Nielsen To Offer DVR Data In US