Alison Finch has been appointed as commercial director across Emap Radio’s Magic 105.4 and Kiss Radio network.This newly created role sees Finch add the Kiss network to her existing role of commercial director at Magic 105.4.Following 12 months spent working with Magic MD Andria Vidler to create a multi-platform commercial strategy for Magic, Finch will… Continue reading Finch Appointed Kiss And Magic Commercial Director
More Newsline articles
Emap’s Magic 105.4 is to launch a £1 million TV advertising campaign beginning this Wednesday, to be shown on Channel 4, ITV and Five throughout May and June.The 30-second execution features a woman driver stuck in road works in the rain. She tunes in to Magic 105.4 and as she listens to Magic playing ‘Everything’… Continue reading Magic 105.4 To Launch TV Ad Campaign
BSkyB is expected to announce its lowest subscription figures for a decade this month after just 250,000 new customers signed up to its broadband services.According to Uswitch.com, industry insiders have hinted Sky’s churn rate – the rate at which its customers are leaving the provider – to be as high as 15%, compared with 11.9%… Continue reading BSkyB Expected To Announce Lowest Subscription Figures For A Decade
All of ITV’s channels will be available online after the broadcaster relaunches its website, ITV.com, to the tune of £20 million.The new site, which is expected to go live in a few weeks, will also feature a 30-day catch-up service and the chance for users to upload their own news clips.“Today we are combining the… Continue reading ITV Invests £20m To Get Its Channels Online
Neil Robinson, IPC Media’s digital director, has been appointed to the publisher’s main board and will now lead the company’s strategic development across its entire portfolio.Robinson will work closely with each of the divisional managing directors and digital development directors at IPC, reporting directly to chief executive Sylvia Auton.“Digital media is core to IPC’s growth… Continue reading IPC Appointment Boosts Digital Strategy
Channel 4’s turnover reached a record £937 million in 2006, growing by 5%, due mainly to growth in digital revenues. The broadcaster’s new media division saw its turnover more than double last year to £51 million, up from £24.5 million a year previously. Channel 4’s programming spend rose 6% to £608 million last year, up… Continue reading Record Turnover For Channel 4
According to a new JupiterResearch report, On-Demand Video Advertising: Embracing Consumer Control of Video Content more than 60% of Europeans don’t watch on-demand video, and even on-demand loyalists spend most of their media time with traditional TV. JupiterResearch said that although on-demand video consumption is still a niche behaviour in Europe, advertisers must develop innovative… Continue reading 60% Of Europeans Don’t Watch On-Demand Video
The future of Iostar could be in doubt after Dawn Airey, former MD of Sky networks, quit last week. Airey left after just one week owing to concerns about the company’s financial arrangements and is understood to have shown doubts that Iostar will be able to live up to its original vision. The company, which… Continue reading Iostar Future Could Be In Doubt
The latest economic forecast from the National Institute of Economic and Social Research (NIESR) says that the UK economy will grow by 2.7%, boosted by buoyant business investment which will rise by 8.2%. The NIESR says that consumer price inflation rose to 3.1% in the year to March, prompting the first explanatory letter from the… Continue reading UK Economy Forecast To Grow 2.7%
By the end of 2011, 80% of active internet users (and Fortune 500 enterprises) will have a ‘second life’ online, according to Gartner, Inc. Steve Prentice, vice president and analyst at Gartner, said: “The collaborative and community-related aspects of these environments will dominate in the future, and significant transaction-based commercial opportunities will be limited to… Continue reading 80% Of Active Internet Users To Have Virtual Lives
