Viacom Media is to sue search engine giant Google and its website YouTube for $1 billion, for illegal use of its shows.Viacom says that around 160,000 unauthorised clips have been uploaded to the video-sharing website YouTube and have been seen more than 1.5 billion times, meaning that the company has been deprived of advertising revenue.In… Continue reading Viacom Sues YouTube For Copyright Infringement
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Flagship BBC One children’s programme, Blue Peter, has joined the ever-growing list of shows to be immersed in the premium rate phone-in scandal.It has emerged that the classic TV format faked the winner of a viewer competition to raise money for the Blue Peter Appeal in aid of Unicef, after the phone lines failed.A technical… Continue reading Blue Peter Fakes Winner, Joins Phone-In Blacklist
Viacom, owner of MTV, has filed a $1 billion (£520 million) lawsuit against Google concerning the activities of its video-sharing website, YouTube. Viacom has accused Google of “massive intentional copyright infringement” on YouTube, which the search engine giant bought last year for $1.65bn (see Google Acquires YouTube For $1.65 Billion). Viacom claims that around 160,000… Continue reading Viacom Files $1 Bn Lawsuit Against YouTube
More than one million households converted to digital television in the three months to the end of December last year in the UK, according to a new report from Ofcom. According to the communications regulator, growth has been driven by another strong quarter for digital terrestrial television (DTT), with total sales of DTT equipment reaching… Continue reading Last Quarter Of 2006 Sees More Than One Million Get Digital TV
JupiterResearch has found that 48% of US brand marketers plan to use social marketing tactics in the next year, compared to 38% who did so last year. Detailed in a new report, “Social Networking Sites: Defining Advertising Opportunities in a Competitive Landscape,” JupiterResearch defines social networking sites as websites designed for members to create and… Continue reading US Brand Marketers To Use Social Network Tactics
The mobile internet is a compelling platform for content and marketing, with strong growth and consumers watching and acting upon advertisements, according to the latest research from the Online Publishers Association (OPA). The Going Mobile: An International Content Use And Advertising On The Mobile Web report involved over 6,000 interviews in the US, the UK,… Continue reading Mobile Internet Becoming Compelling Marketing Platform
Eoin McSorley, editor of Dennis Publishing’s online magazine Monkey, discusses men’s magazines in light of our increasingly voracious online habits…Back in the mid to late 90s, when Mens magazines were cutting an arrogant swathe through the newsagent’s shelves, magazines embraced and exploited how men were using the internet.This was back when it was acceptable to… Continue reading Men’s Magazines In An Online Era
Country Life magazine has unveiled a major overhaul of its award-winning website www.Countrylife.co.uk, with a focus on finding rural properties to buy.The new site also has an updated search facility enabling users to specify exactly what they are searching for: whether they are looking for farms and estates, houses with stables, or coastal property.The website’s… Continue reading Revamp For Country Life Website
Shaun Keaveny is to take over the BBC6 weekday breakfast show on Monday 2 April 2007, taking over the slot from Phill Jupitus.Don Letts, Guy Garvey, George Lamb and The Queens of Noize will also present new shows as part of a new schedule next month.Shaun Keaveny moves from his current evening slot on BBC6… Continue reading New Breakfast Presenter For BBC6
Honda is to be the new sponsor of the 2007 Formula 1 on ITV, starting with the Australia Grand Prix on March 17.The integrated partnership, negotiated and to be delivered by Starcom+ the sponsorship arm of Starcom Mediavest Group, will include broadcast sponsorship of races, qualifying programmes on ITV1 and highlights on ITV4 as well… Continue reading Honda To Sponsor ITV Formula 1 Coverage
