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Bad Girls, which according to press speculation may be axed by ITV, showed that it has some signs of life by comfortably winning its slot.The prison drama show attracted a peak of 4.6 million adult viewers (a 24.8% audience share) yesterday evening, with an average audience of 4.3 million adults (a 22.7% audience share) for… Continue reading Bad Girls Are Good For ITV

Internet advertising is expected to grow by 46.4% in 2006, with a 25% increase expected in 2007, according to a new report from Merrill Lynch.Merrill Lynch puts this down to the increase in broadband penetration; falling traditional media prices accommodating new media; marketing becoming more data driven; and the closing of the mismatch of internet… Continue reading UK Online Ad Growth

Following a week of launch date changes, Associated Newspapers have announced that their freesheet, London Lite will hit the streets at lunchtime today.A few thousand copies will be available today as a trial, ready for the full launch on 30th August, when the title will have a print run of 400,000. Today’s edition is designed… Continue reading Lunchtime News War Starts Today

Marie Claire, IPC SouthBank’s flagship women’s glossy, has announced the appointment of Carla Bevan as editor of its recently launched website marieclaire.co.uk, ahead of the magazine’s October revamp.Currently deputy editor of Glamour‘s website, glamour.com, Carla has also written for Vogue.com and GQ.com. Her experience also includes time as assistant editor of Swarovski Magazine as well… Continue reading New Editor For Marie Claire Website

Eric Fuller has been promoted to managing director of IPC ignite! following Tim Brooks departure earlier this week to the Guardian. He will join the IPC Media board on 18 September and will oversee the IPC ignite! profolio, which includes Nuts, Loaded, NME and Uncut.Eric has been at IPC since 2000 where he is currently… Continue reading Eric Fuller New MD of IPC Ignite!

MediaTel Group is pleased to announce the sixth in its successful series of seminars, featuring several high-profile guests including event chair and BBC media correspondent Torin Douglas, a panel debate and audience Q&A session.Some of the topics up for discussion include; the impact of new TV technologies, including IPTV, VOD and mobile; do PVR fears… Continue reading MediaTel Group Announces Forthcoming Television Seminar

YouTube, the video sharing website, has unveiled new plans to monetize its service through two new advertising concepts, Participatory Video Ads (PVA) and Brand Channels.YouTube says that these concepts are the first step toward defining a new advertising model for video entertainment on the internet and are intended to complement YouTube’s current offerings which include… Continue reading YouTube Unveils New Plans To Monetize Its Service

Five has named Nick Thorogood as the Controller of its two forthcoming digital channels, Five US and Five Life.The two channels are being launched in the Autumn and Thorogood will begin his new role in September.Until earlier this year Thorogood was editor of ITV daytime, a position he’d held since 2004. Prior to that he… Continue reading Five Announces Controller For New Digital Channels

Andy Duncan, the chief executive of Channel 4, will not take Charles Allen’s place at ITV, saying that his loyalties lie with Channel 4 and will do for “some considerable time.”“There has been a lot of speculation about possible candidates for this role and I want it to be known that I will not be… Continue reading Channel 4 Head Will Not Step Into Allen’s Shoes

July was another record breaking month for text messaging in the UK, as the number sent soared to over 3.5 billion, according to new figures released today by the Mobile Data Association (MDA).An average of 113 million messages were sent per day throughout July, and the total is an increase of almost 30% on the… Continue reading Record Text Messaging Figures For July