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UK cinema admissions in March reached 12.3 million, up 14.5% year on year, making March the busiest in the past three years.The latest results from the Cinema Advertising Association (CAA) reveal an average of 2.78 million admissions a week in March, with romantic comedy Hitch the top choice for cinemagoers. The movie took a total… Continue reading Cinema Sees Strongest March In Three Years

IPC’s flagship men’s magazine, Loaded, will drop its cover price to £2.50 from the next issue in a move designed to boost the title’s value for money and increase sagging circulations.The price cut will see the magazine permanently lower its cover price from £3.40 with the June issue following a re-launch and redesign for the… Continue reading Loaded Cuts Cover Price To Reel In Readers

The Television Corporation has appointed ex BBC director of sport, Peter Salmon as group chief executive with effect from 1 July. Salmon will replace Jeff Foulser, who will remain on the board and become director of sport and chairman of Sunset & Vine, the group’s sports production arm. Commenting on the appointment, Tom Chandos, chairman… Continue reading Salmon To Join The Television Corporation

By the end of 2005, digital television penetration in the UK is predicted to increase to 66%, putting it well ahead of Europe who are only considering imposing a universal switch-off date, according to new research from Informa Telecoms & Media. Informa’s TV International Database forecasts that by the end of 2005 the number of… Continue reading UK Leads The Way In Digital Penetration

Wireless gaming revenues are increasing, with funding for mobile gaming companies jumping to €184 million, almost three times 2003’s levels, according to new data released by media research company Screen Digest. Worldwide consumer spending on mobile games downloading totalled €778 million in 2004, more than doubling 2003’s figure of €380 million. In the US, mobile… Continue reading Mobile Phone Gaming Revenues Enjoy Strong Growth

The Outdoor Advertising Association (OAA) and Radio Advertising Bureau (RAB) have joined forces to explore the area of multi-media effects and advance understanding of the media combination of radio and outdoor. As a first stage, the OAA/RAB team has commissioned research company Acacia Avenue to conduct qualitative research exploring the effect this combination of media… Continue reading OAA And RAB Join Forces To Research Radio And Outdoor Advertising

The television industry is undergoing a fundamental transformation, evolving from being a broadcast focused, mass-market single-event to a sector which is far more complex but potentially more profitable, according to a new report from Deloitte & Touche’s Technology, Media & Telecommunications Group. According to the report, the growth in on-demand TV, new television services and… Continue reading Changing Face Of Television Technology

Gambling and sweepstakes sites are shown to be most popular with French and Swedish online users, while southern Europeans are revealed to be less likely to bet online, according to new data from internet research specialists Nielsen//NetRatings. More than 14 million Europeans, or 14% of those online, visited a gambling site in February, with gaming… Continue reading Over 14 Million Europeans Visited Gaming Sites During February

Emap’s Zoo Weekly magazine is to be given a new look in order to increase its market share and push past IPC’s market leading Nuts.A spokeswoman for the title explained that the move had long been planned and that “regular product refreshment is essential in a weekly market.”She added: “The changes to the magazine will… Continue reading Zoo Given Facelift To Close Gap On Nuts

Video Networks Limited (VNL), provider of HomeChoice entertainment and communications has signed a deal with DreamWorks, supplying VNL with a steady stream of current movie titles.The long-term output agreement will substantially enhance the channel’s line up, adding current films including, Shrek 2, The Terminal, The Stepford Wives, and Shark Tale to HomeChoice’s Film 1st channel.Commenting… Continue reading Video Networks Signs Deal With Dreamworks