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Broadcaster ITV has bought UK digital multiplex operator SDN for an upfront deal of £134 million, furthering its growth in the digital arena.SDN is jointly owned by United Business Media (UBM) and S4C digital media, with its customers including Channel 5, the BBC, QVC and Disney.ITV is also said to be paying a further £15… Continue reading ITV Pays £134 Million For Multiplex Operator

London’s Heart 106.2 is embarking on its biggest-ever TV and press marketing campaign marking the launch of the new “Heart Breakfast with Jamie Theakston”.The £2 million campaign, starting on 16 May, will run for ten weeks across Carlton, LWT. Channel 4, Five and key satellite networks including ITV2, E4, Living and UKStyle.The campaign will be… Continue reading Heart Starts £2 Million Plug For Breakfast Show

The Competition Commission (CC) has today formally cancelled the reference concerning the proposed acquisition by Future Plc of Highbury House Communications, after the CC received assurances from Future that the deal had been abandoned.The case was sent to the CC earlier in the month, after concerns were raised that the merger of the two publishing… Continue reading CC Cancels Proposed Future Bid For Highbury

ITV’s latest reality TV offering, Celebrity Wrestling has a red button application from interactive TV developer, Pushbutton, linking viewers to a games service, where they can play a video game based on the show.Pushbutton has developed several ‘red button’ applications for ITV shows, including I’m A Celebrity… Get Me Out of Here!” and The X… Continue reading Pushbutton Provides Interactive For Celebrity Wrestling

Virgin Radio has unveiled its new branding as “Virgin Radio The Music We All Love”, using what it describes as an emotional statement to broaden its appeal and expand its listenership beyond its core rock and alternative music audience.The new branding will be driven by a high profile advertising campaign, which will include new artwork… Continue reading Virgin Takes To The Road With New Branding

The Competition Commission (CC) has today formally cancelled the reference concerning the proposed acquisition by Future Plc of Highbury House Communications, after the CC received assurances from Future that the deal had been abandoned. The case was sent to the CC earlier in the month, after concerns were raised that the merger of the two… Continue reading Competition Commission Cancels Proposed Future Bid For Highbury

Guardian Media Group (GMG) will not consider selling its radio stations for less than £150 million, making it unlikely that a deal will be made anytime soon.Last month, GMG was reported to have rejected a £115 million offer for its radio division from Chrysalis. GMG is thought to value its stations at between £150-£175 million,… Continue reading GMG Quashes Imminent Deal Rumours

Channel 4’s announcement yesterday that it will launch E4, and its timeshifted counterpart E4+1, via the burgeoning Freeview platform could mark a turning point in the take-up of digital TV throughout Britain, as the first must-have digital channel to join the platform provides the potential for massive take-up.Along with the launch of More4, scheduled for… Continue reading NewsLine Feature: Freeview Shoots For The Sky

Five continued to perform well during March, notching up the largest revenue increase of any terrestrial broadcaster, adding 31.1% year on year to stop just shy of £26.3 million as the broadcaster moved to face off against ITV in a full-scale daytime TV showdown.March saw Five move its high-profile chat show, Trisha Goddard, to a… Continue reading Television Market Round-Up – March 2005

Emap’s Maxpower, Zoo, Kerrang and Kiss have announced a month-long cross media promotion to launch the movie release of XXX2: The Next Level, with the “racy power of page 3” used to promote the movie in a new concept promotion.The move will combine the power of Emap’s lifestyle and youth brands, as well as tabloid… Continue reading Emap Extends Cross Media Promotion With XXX