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Results from the Simultaneous Media Usage Survey (SIMM V) show television viewing to be down in the US, due to the consumption of more than one media at the same time. This phenomenon is continuing to grow, with TV appearing to be the medium most consumed alongside other media. Online market intelligence and internet market… Continue reading TV Viewing Down Due To Multi-Tasking

Growth prospects for newspaper publishers have been overlooked by industry forecasts, according to a new report by analysts PricewaterhouseCoopers. The recently published research acknowledges growth potential for revenue and profit levels. It pin-points the new young readership base born from the ‘rise’ of the free paper and increasing popularity of the compact as having positive… Continue reading Newspaper Industry Predicted To Strengthen

Internet advertising expenditure in Europe is set to rise by almost 30% in the next 12 months and is predicted to be worth almost €4.7 billion by the end of 2009, according to a report by JupiterResearch. The new report predicts the European internet advertising market to be worth €2.7 billion by the end of… Continue reading European Internet Ad Prices Up 30% In 2005

Jack Myers, in revising its 2005 US adspend forecasts upwards, has confirmed online’s major role in advertising growth this year. Total advertising for 2005 has been raised from the 2.2% forecast in October 2004, to 4.8% (see Jack Myers Cautious Over 2005 Ad Spending). Figures released at the end of last month, predict that online… Continue reading Boost To Online 2005 Adspend Confirmed

Publishing and media group United Business Media were the leaders of last weeks trading market, seeing an impressive 8.96% increase in share price, to close on Friday at 523p. David Levin will assume the position of the company’s chief executive in April, taking over from Lord Clive Hollick, On assuming the position Mr Levin is… Continue reading Sharewatch: United Business Media Growth Leads Market

Cable provider Telewest Broadband has secured a raft of new channels, announcing the acquisition of broadcast licences with Channel 4, Eurosport, TV Travel Shop, The Community Channel and Teachers TV.The cable company has confirmed it will carry Channel 4’s new venture, More 4, when it becomes available as well as Teachers TV, a new channel… Continue reading Telewest Boosts Digital Channel Portfolio

JanuaryThe Times made an optimistic start to 2004 by extending the availability of its recently launched compact edition to areas outside of the original London trial zone (see Times Extends Availability Of Compact Edition). The paper also received a boost to its compact confidences with the latest ABC circulation figures revealing that the launch of… Continue reading NewsLine End Of Year Round-Up: Press

NatMag-Rodale, the joint venture created between The National Magazine Company and Rodale International in May 2004, has appointed Rita Lewis as its first managing director.Lewis is a leading figure in the British magazine industry, having held senior positions at Emap, IPC and, most recently, as publishing director at Hachette Filipacchi. The move will see her… Continue reading NatMag-Rodale Poaches Hachette Director As First MD

Kids films dominated last years box office with Shrek 2, Harry Potter and the Prisoner of Azkaban, The Incredibles and Shark Tale collectively bringing in £143.9 million and providing advertisers with unique promotional oportunities.Shrek 2 was the year’s largest grossing film, clocking up box office takings of £48.1 million, followed closely by J.K Rowling’s blockbuster… Continue reading Kids Films Dominate Box Office In 2004

The Financial Times has announced the appointment of Michael Rzesnitzek as managing director of the newspaper’s operations in the UK, Europe, Middle East and Africa.Rzesnitzek, a German national who studied in the UK and France, is currently managing director of FT Deutschland, a paper launched 5 years ago by the Financial Times and Gruner &… Continue reading Financial Times Recruits New Managing Director