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Almost 40% of companies are planning to increase their marketing and sales operations as business confidence returns to Britain, according to new research from the Chartered Institute of Marketing (CIM). The latest Marketing Trends Survey suggests the economy has enjoyed a powerful boost since the end of the war in Iraq, with businesses predicting that… Continue reading Survey Shows Business Confidence Is Returning To Britain

US radio advertising revenues are set for a good second half, with June’s figures already showing an indication of a pick-up in the market. National advertising jumped by 16% in June, whilst local was flat (see US Radio Revenue Strengthens With 4% Growth In June). The overall 4% rise in June is higher than the… Continue reading Merrill Lynch Forecasts Improving H2 For US Radio

US radio advertising revenues continued to show growth during June, with combined national and local spend rising by 4% year on year, according to the latest figures from the Radio Advertising Bureau (RAB). National expenditure jumped by 16% in the month, whilst local remained flat. Across the whole of the first half, national revenues are… Continue reading US Radio Revenue Strengthens With 4% Growth In June

The number of mobile phone subscribers in the UK is set to hit 53 million by 2007, reaching 88% of the population, according to forecasts from The Research Room. This will place the UK mobile market as the third largest in western Europe, behind Germany with 67.6 million users and Italy with 54.1 million. The… Continue reading Almost 90% Of UK Population Will Use A Mobile By 2007, Says Report

US radio advertising revenues continued to show growth during June, with combined national and local spend rising by 4% year on year, according to the latest forecasts from the Radio Advertising Bureau (RAB). National expenditure jumped by 16% in the month, whilst local remained flat. Across the whole of the first half, national revenues are… Continue reading US radio advertising revenues continued to show growth during June 2003

Another survey of broadband internet users has found that whilst they want more compelling, premium content, very few are actually willing to pay for it. Strategy Analytics questioned 525 US broadband households on which kinds of services they would be interested in and whether they would be willing to subscribe to them. The response was… Continue reading Broadband Users Want Premium Content, Few Willing To Pay

Newspaper executives are to get an insight into how lucrative mobile services can be on a two-day study trip organised by the World Association of Newspapers (WAN). The trip to Oslo on 1 and 2 September will feature case studies of profitable news and information services from around the world, an explanation of how newspapers… Continue reading Press Bosses To See Benefits Of Mobile Services

Lower retail prices and the increase in digital content are set to boost demand for integrated digital televisions (iDTVs) and high-definition TVs (HDTVs), according to a new report from IMS Research. Consumer take-up of iDTVs, which are capable of receiving digital programming without a separate set-top box, has had a slow start, says IMS. High… Continue reading Demand For Integrated Digital TV Sets To Rise, Says IMS

BSkyB was seen in the spotlight ahead of today’s expected decision over the Premier League’s football rights package. It is understood that the satellite broadcaster is offering a lump sum for the bulk of rights, which is thought to include separate offers for individual packages and a substantial bid for the entire bundle based on… Continue reading Sharewatch: BSkyB Falls Ahead Of Football Rights Decision

Radio station operator and production company, UBC Media, said that it has managed to boost commercial airtime revenues in June and July, after taking ‘remedial action’ earlier in the year.In June, UBC said that airtime sales for the first two months of its financial year were below expectations. The group then took ‘swift remedial action’… Continue reading UBC Sees Radio Revenue Turnaround After Weak Start