As radio listening becomes more sophisticated the demands on the existing system of audience measurement are increasing. With this in mind, RAJAR’s managing director, Jane O’Hara, looks back over ten years of RAJAR and considers what the future holds for radio audience measurement.With only a few weeks to go until 2003 begins one could be… Continue reading NewsLine Column: Ten Years Of RAJAR
The BBC is launching a £173 million season of factual programming this winter, in what is being seen as an attempt to quash accusations that the Corporation is too populist.The Winter 2003 season will include a Stephen Poliakoff drama called The Lost Prince, and a number of historical documentaries including The King, The Kaiser And… Continue reading BBC Puts Factual Foot Forward With Winter Schedule
JanuaryJanuary kicked-off with research from AC Nielsen and the Condé Nast Reader Survey suggesting that magazines are undervalued in the media mix, as the medium’s share of influence is not reflected in its share of adspend, despite the 1.2% year on year increase seen in the 12 months to September 2001 (see Mags May Be… Continue reading End Of Year Round Up: Magazines
Television has overtaken direct mail to become the fastest growing advertising sector, according to the latest figures from the Advertising Association’s Quarterly Survey Of Advertising Expenditure.The figures, compiled by the World Advertising Research Centre, show that TV was the best performing medium during the third quarter of 2002, with adspend increasing by 9.3% year on… Continue reading AA Figures Show TV Is The Fastest Growing Ad Sector
ITV Digital’s liquidators, Grant Thornton, are set to undertake the mammoth task of contacting the platform’s 1 million former subscribers to request they give up their set top box or pay £39.99 to keep it.Grant Thornton is to contact each of the 1 million subscribers by post to inform them that the boxes were only… Continue reading ITV Digital Liquidators To Retrieve Set Top Boxes
The latest ABC results for national newspaper circulation reveal a relatively static period for the sector, which saw circulation slip by 0.4% month on month during November.The recently revamped Sunday Times saw the most significant upward movement in percentage terms, with circulation increasing by 3.2% month on month to 1,442,519. The Daily Mirror, which recently… Continue reading ABC National Newspaper Round-Up November 2002
The latest ABC results for national newspaper circulation reveal a relatively static period for the sector, which saw circulation decline slightly during November.The recently revamped Sunday Times saw the most significant upward movement in percentage terms, with circulation increasing by 3.2% month on month. The Daily Mirror, which recently emerged from a fierce coverprice war… Continue reading ABC National Newspaper Round-Up November 2002
Channel 4 has confirmed that it is set to report a profit for 2002 following a wave of job losses and stringent cost-cutting across the network (see Channel 4 Announces Most Radical Restructure In 20 Years).According to the Channel, the turn-around is due to a reduction in losses at its commercial arm, 4 Ventures, alongside… Continue reading Channel 4 To Return To Profit In 2002
IPC chief executive, Sly Bailey, is to replace Philip Graf as chief executive of Trinity Mirror, when he steps down early next year (see Graf To Step Down As Chief Executive Of Trinity Mirror).Bailey has been chief executive of IPC since December 1999 and was instrumental in discussions that resulted in the sale of the… Continue reading Bailey Leaves IPC To Replace Graf At Trinity Mirror
Shares in Cable & Wireless fell by almost 50% in early trading as news spread that the ailing telecoms group needs to find £1.5 billion after being downgraded to junk status. Moody’s, the credit rating agency, downgraded the stock on Friday triggering a clause in a contract signed with Deutsche Telekom when C&W’s sold its… Continue reading C&W Stock Nosedives Following Downgrade
