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Recent reports point to a bright outlook for internet advertising as spending on online ads increases. Nielsen//Netratings reported recently that in June 2001, the top advertisers in the US spent $143 million on online campaigns with financial services companies dominating this group. “The financial ads are an example of the current trend in the world… Continue reading Bright Outlook For Internet Advertising

Figures released by the Advertising Association (AA) show a buoyant year for business to business (B2B) publishers last year, according to the PPA. The AAÂ’s 2001 Advertising Statistics Yearbook shows that classified ad revenues in business magazines increased by 10.9% year-on-year during 2000 and advertising revenue as a whole increased by more than 3%.

Hollinger International, owner of the Daily Telegraph in the UK, has announced a net loss for the second quarter ending 30 June 2001, of $15.5 million – a loss of $0.17 per share. This compares to net earnings of $4.7 million or $0.03 per share for the same period last year. The sharp decline in… Continue reading Hollinger Sees Q2 Revenues Decline

ABN Amro has upgraded its rating on satellite broadcaster BSkyB from Add to Hold this morning, saying that it has ‘excellent fundamentals’ which are offset by potential technical and regulatory risks. This, says the broker, positions Sky as an ‘interesting dilemma’. BSkyB’s shares have underperformed the market by around 13% in the year to date… Continue reading ABN Sees ‘Interesting Dilemma’ In BSkyB

Digital Broadcasting Company (DBC), parent group of the u>direct pay-TV service, has gone into liquidation, according to reports. It is thought that financial backers, which include Pearson and News Corp, were unwilling to put any more cash into the business. U>Direct, which launched in June 1999, broadcast a range of sport and movie pay-per-view services… Continue reading U>Direct Parent Goes Into Liquidation

NTL has confirmed that it now has 1m digital subscribers and is on track to meet its target of 1.25m by the end of the year. The announcement establishes NTL as a serious contender to ITV Digital which recently rebranded from ONdigital in an attempt to attract viewers. NTL recently announced it expects to achieve… Continue reading 1 Million Now Subscribe To NTL Digital

Global advertising and communications group, WPP, has acquired Forward, a UK contract publishing company which specialises in direct customer communications programmes, for an undisclosed sum. Forward’s clients include Tesco, Egg, British Airways Holidays and Halifax. It reported revenues of £23.2 million in the year to 31 March 2001 and had net assets of £2.1 million… Continue reading WPP Acquires Forward

GWR, which cut 46 staff from its online division last week (see GWR Cuts Online Jobs), saw shares drop 0.92% to finish at £2.70, down 2˝p on the previous day.United Business Media, which saw pre-tax profits fall 48% in its interim results on Friday (see UBM Profits Down Nearly 50%), saw shares slip 1.68% to… Continue reading Sharewatch

The Financial Times has agreed to a content sharing deal with the New York Times for the two newspaper’s websites, FT.com and NYTimes.com.The deal, which comes into effect from August, will allow each of the news sites to publish up to ten articles at a time from each others content. All of the articles will keep… Continue reading FT And New York Times In Web Deal