In the United States the decision by the Liggett Group, the manufacturer of several famous cigarette brands, including Chesterfield, to state publicly that cigarettes are addictive, will significantly strengthen the hand of the US Food and Drug Administration (FDA) in its efforts to curtail tobacco advertising .Liggett – the smallest of the major US tobacco… Continue reading US: Liggett Admission Encourages FDA
The Independent Television Commission has announced that Channel 5 will be allowed to begin broadcasting on 30 March because it is satisfied that at least 90% of relevant homes have been retuned.The decision has been taken on the basis of both door to door house calls undertaken by C5 and the results of test transmissions… Continue reading ITC Satisfied With C5 Retune
Australia’s self-regulatory tripartite for the advertising industry – the Advertising Standards Council – has disbanded due to a lack of funding and bitter disputes between the advertising businesses and consumer lobby groups. There are no plans to replace it.
Classic FM will get a new schedule this Spring with more music, a new feel to weekday mornings and new slots at the weekend. The changes, which begin on 1 April, will include: two new shows on Saturdays and Sundays at 12 noon, hosted by Susannah Simons new weekday breakfast show times for Mike Read… Continue reading Classic FM Spruces Up For Spring
United News & Media, reporting its first full year results since its merger with MAI in February last year *United News & Media Merge With MAI, has reported a 12% increase in profits to reach £290.2 million. This is on the back of turnover up from £1.801bn to £1.917bn.1996 was a strong year for the… Continue reading UNM Profits Up 12%
On 7 March representatives from the European film industry met a group of EU national experts to discuss the Audiovisual Guarantee Fund being proposed to encourage audiovisual production in Europe. This project was submitted in December 1996 to the Culture Council, and provides for the establishment of an ECU 60 million fund, to guarantee loans… Continue reading EU: Audiovisual Guarantee Fund Meeting
The Independent will be celebrating St Patrick’s day by giving a way a cover-mounted CD of Irish music. 100,000 CD’s are being distributed in the Capital; they will appear on the front of copies of Saturday’s Eye and are being sponsored by Guiness.The Independent: 0171 345 2000
In the UK, the Advertising Association has produced a position paper for the Department of National Heritage on the “protection of minors and human dignity in audio visual and information services.” The paper stresses the importance of treating commercial communication issues within the context of DGXV’s Green Paper, and castigates the European Consumers’ Union (BEUC)… Continue reading UK: Protection Of Minors
A cut-price Manchester Evening News has added around 50,000 sales each week, the newspaper is claiming.Since the end of last year the newspaper has been slashing the price of its Friday edition from 30p to 10p and it is rumoured that the cut will be extended to another day of the week.Although the paper has… Continue reading Manchester Evening News Claims Sales Success
The scheduled discussion in the European Commission of a new draft directive on pluralism and concentration of the media has been postponed. The commissioners may return to the subject soon, but the prospect of Commissioner Mario Monti – responsible for the Single Market – obtaining a majority for his views now seems unlikely.As it currently… Continue reading EU: Draft Directive Hits Problems
