STA Travel is to sponsor Kiss 100’s weekly travel guide in a deal worth £200,000, which will also incorporate advertising slots for the travel company. STA believes that the station is ideal for its promotion as its target audience is also 18-24 year olds.LUTON LICENCES AWARDEDThe AM and FM radio licence for the Luton/Bedford area… Continue reading Kiss Sponsors Deal With Sta Travel
Reed Elsevier is to buy the Official Airlines Guide Inc from the administrators of Maxwell Communication Corporation in a deal worth £275m. This is the first major deal set up by the international publishing group since the two companies officially merged on January 1 of this year.
Publisher of the Independent and the Independent on Sunday, Newspaper Publishing, has announced that it is attempting to raise capital from existing shareholders as well as attracting new investors to the company. The announcement has cleared the way for Spanish publishing group El Pais and La Repubblica to go ahead with its proposed share increase… Continue reading Independent Takeover Ball Rolling
Reed Elsevier is to buy the Official Airlines Guide Inc from the administrators of Maxwell Communication Corporation in a deal worth £275m. This is the first major deal set up by the international publishing group since the two companies officially merged on January 1 of this year.
TMP Communications is launching a bi-monthly magazine in July which promotes the older woman without patronising articles on “How to bake Victoria sponge”.Speaking to MediaTel this morning Helen Demmy of TMP outlined the type of woman who will read Encore, picturing her as over 45, ABC1, still very interested in fashion, with the money to… Continue reading Encore To Celebrate The Older Woman
Formerly the chairman of the Marketing Society, Sue Farr is to take over as head of marketing and publicity with BBC Network Radio. Farr will be responsible for developing an integrated marketing strategy for BBC radio and its other services.EMAP APPOINTMENTTom Moloney of Emap Metro has been promoted to group managing director of the company’s… Continue reading New Head Of Marketing At BBC Radio
Formerly the chairman of the Marketing Society, Sue Farr is to take over as head of marketing and publicity with BBC Network Radio. Farr will be responsible for developing an integrated marketing strategy for BBC radio and its other services.EMAP APPOINTMENTTom Moloney of Emap Metro has been promoted to group managing director of the company’s… Continue reading New Head Of Marketing At BBC Radio
Centaur Conferences is hosting ‘Radio Fights Back’ on May 27, a one-day conference which examines recent developments in the rapidly expanding medium. Topics covered will include RAJAR – What the Data Has Shown & What It Can Do For Buyers And Sellers, How Radio Can Work For Advertisers, National vs Local – A Battle to… Continue reading Radio Fights Back
According to a report in the Guardian today, Central Television and LWT have both benefitted greatly from the regional football agreements they set up following ITV’s failure to win the Premier League deal. Average ratings for a game on both channels were 740,000 – 50% higher than those on Sky. Tyne Tees is also faring… Continue reading ITV Companies Benefit From Soccer
The Radio Authority (RA) has shortened the licence period for ethnic station, Sunset Radio, accusing it of providing misinformation about accounts and management.The Manchester-based station is the first of the independent ventures to be penalised by the RA, which has the right to issue warnings and revoke licences at any time during the licence period.… Continue reading Sunset Radio Licence Cut
