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A survey conducted by Taylor Nelson Research claims that 25% of audiences watch News At Ten out of habit, 48% are regular viewers and 43% believe it commands authority.
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BARB has issued the following bulletin regarding measuring audiences for satellite channels after 1st September 1993:“From September this year substantial further encryption of satellite channels is expected and many of these channels will be available as elements of subscription packages”.The BARB panel contains currently some 650 homes with satellite reception either through dish aerial or… Continue reading BARB Bulletin: Satellite Measurement
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The tabloid price war got underway yesterday, with the Daily Mirror claiming an increase in sales of 500,000 for the day, having drastically cut its coverprice by 17p to 10p for the day.The Sun confirmed to MediaTel this morning that its sales went up by only 280,000 on the first day of its price cut… Continue reading Mirror Sales Outdo Sun In Battle
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ITV has just announced details of its new £173m programme schedule for the autumn – a line up which aims to increase ITV’s audience by targeting more younger, upmarket viewers.Speaking at a press conference this morning, network director, Marcus Plantin stressed the need for ITV to stay on its toes and not become complacent because… Continue reading ITV £173m Autumn Schedule
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Border Television has announced pre-tax profits of £1.25m for the year to April 30, increased from last year’s £1.21m. Earnings per share increased by 9% to 8.3p with the dividend rising by 22% to 3.3p. Trading profit rose to £1.7m (+44%), with turnover falling from £11.8m to £11m.Border chairman, Melvyn Bragg, is stressing that the… Continue reading Border TV Profits
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The tabloid price war got underway yesterday, with the Daily Mirror claiming an increase in sales of 500,000 for the day, having drastically cut its coverprice by 17p to 10p for the day.The Sun confirmed to MediaTel this morning that its sales went up by only 280,000 on the first day of its price cut… Continue reading Mirror Sales Outdo Sun In Battle
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Border Television has announced pre-tax profits of £1.25m for the year to April 30, increased from last year’s £1.21m. Earnings per share increased by 9% to 8.3p with the dividend rising by 22% to 3.3p. Trading profit rose to £1.7m (+44%), with turnover falling from £11.8m to £11m.Border chairman, Melvyn Bragg, is stressing that the… Continue reading Border TV Profits
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ITV has just announced details of its new £173m programme schedule for the autumn – a line up which aims to increase ITV’s audience by targeting more younger, upmarket viewers.Speaking at a press conference this morning, network director, Marcus Plantin stressed the need for ITV to stay on its toes and not become complacent because… Continue reading ITV £173m Autumn Schedule
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Popular Press With yesterday’s announcement of a summer-long price cut for The Sun and The Mirror’s knee-jerk reaction it is interesting to look first at the circulation plight of the populars with the latest January-June 1993 ABC figures.These latest six-monthly figures show a year on year fall for all the daily populars: Jan-Jun’92 Jan-Jun’93 %Ch… Continue reading NATIONAL PRESS ROUND-UP -JUNE
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Latest satellite ownership figures issued by GfK estimate 2.2m homes had satellite dishes at the end of April – an increase of 48,000 on the previous month. (BARB figures for the beginning of June make the universe size 2.48m.) Gfk believe dish sales will slow down this autumn , as BSkyB move all its channels… Continue reading GfK Satellite Figures