For publishers, reaching for the digital-only button could in many cases turn out to be a very unfortunate error. Raymond Snoddy explains why.
More Weekly Columnists articles
Dominic Mills examines the case of the price comparison websites that killed off advertising budgets. Plus: Why Iceland’s image was stuck in the past until some tuna pornography appeared.
Dominic Mills wonders whether Cannes has had its day, while almost choking to death following the arrival of the new monthly issue of Campaign.
As Rupert Murdoch takes right-wing US channel Fox News off the air in the UK after 15 years, Raymond Snoddy asks: why now?
Following a downgraded growth forecast, Dominic Mills wonders whether WPP is undergoing a temporary shift, or a more profound structural change that threatens the ad industry as we know it.
The IPA has formally demanded better standards from Google and Facebook – but is its latest weaponry locked and loaded, or has it just got a pea-shooter, wonders Dominic Mills.
As it cuts its losses by a third, Raymond Snoddy argues that, to a considerable extent, the Guardian should be viewed as a bellwether of the national newspaper industry.
The battle for the term mainstream media has been lost and is no longer capable of rehabilitation, writes Raymond Snoddy. So what does that mean for journalism?
Agencies and media owners will have the odd punch-up from time to time – but it is much better for everyone if the starting point is that they are essentially partners who have the occasional fight, writes Dominic Mills.
With the dust still far from settling, Raymond Snoddy examines what has been a tumultuous 12 months for politics and media organisations.
