There’s a tendency at Cannes to see creativity in a fluffy bubble – but McKinsey sent an especially valuable message that the entire industry needs to hear, writes Dominic Mills.
More Weekly Columnists articles
Facebook wants to go to Hollywood, Twitter wants to be a newsbrand and Google is facing a fine of eye-watering sums. It’s been an interesting week for social media, writes Raymond Snoddy.
Dominic Mills explains the toll Brexit could take on London as a global advertising hub – and why rosé tastes better in Shoreditch. Plus: A new strapline for Campaign magazine.
Rupert Murdoch and the right-wing tabloids’ power over the general election outcome has diminished greatly compared with a number of years ago. Raymond Snoddy looks at what’s changed.
Some companies are conditioned to exaggerate, while others place blind faith in their own numbers – either way, someone will call them out, one bollocks stat at a time. By Dominic Mills.
George Osborne’s interesting career change may turn out to be a master stroke for him personally – and provide a stimulus to national newspapers that want to deliver genuinely balanced Brexit coverage, writes Raymond Snoddy.
The current travails of the TV market may be many and varied, but are they enough to summon the specters of doom? Of course not, writes Dominic Mills. Plus: why headlines are god.
As Ofcom becomes the new regulator of the BBC, Raymond Snoddy examines some of the problematical issues both organisations will face.
ISBA’s newly appointed boss, Phil Smith, is using his energy and experience to put the advertiser body on a far more aggressive footing than previously seen, writes Dominic Mills.
As senior agency figures are signing off expenses for Cannes, a separate party for the Procurement Power List will be taking place. Dominic Mills is desperate for an invite.