Welcome to The Brief for Friday 19 December, The Media Leader’s round-up of media news.
01 Apr 2026 | Jack Benjamin
YouTube 5K (referred to by WPP’s media buying arm as YT5K) aims to make channel curation and creative versioning for YouTube more efficient.
27 Mar 2026 | Jack Benjamin
25 Feb 2026 | Ellie Hammonds
The Media Leader summarises three key themes from the past year in the audio space.
2025 was a year of consolidation, innovation and change, and our most read news items reflected an interest in rapidly changing TV and media agency landscapes.
Welcome to the Brief for Thursday 11 December, The Media Leader’s round-up of media news.
The brief – The Media Leader’s daily round-up of media news.
Audioboom acquired Adelicious in July, and as part of the deal, Craig Eastwood became the new VP international. The Media Leader sits down with him to see how it’s going.
The brief – The Media Leader’s daily round-up of media news.
The brief – The Media Leader’s daily round-up of media news.
The TV company’s latest Showcase event pushed advertisers to invest in Sky content on digital platforms, promoting its presence on competitors like YouTube.
Revenue grew in the double-figures for the likes of Big Tech companies Alphabet, Meta, and Amazon, as well as smaller social media competitors Snap, Pinterest and Reddit.