Sir Martin Sorrell remains positive that there will be an advertising recovery, saying there is no sign of a “double dip” recession.
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ABCe data for May 2010 shows that the Mail Online was once again the most popular UK newspaper website, with a daily average unique browser figure of almost 2.4 million.
The BBC Trust has approved the BBC’s involvement in Project Canvas, six months after it gave the venture a provisional green light.
The soaps managed to distract viewers away from the World Cup once again last night, although this time it was ITV1’s turn to take the glory.
A new forecast from GroupM predicts that global media spend will grow 3.5% this year, to $452 billion.
The Times website has seen its share of UK newspaper web visits fall from 4.37% to 2.67% since registration was introduced, new Hitwise data has found.
In this month’s article, Future Foundation take a look at some of the key drivers behind the real-time revolution and how marketers can capitalise on the trend…
May 2010 television viewing figures show that BBC One was the only terrestrial channel to see a rise in its share of viewing.
England’s dramatic World Cup game against Slovenia saw a 31% boost in online traffic yesterday, according to early estimates.
Online research firm eMarketer predicts that UK internet advertising will reach £3.79 billion this year.