Granada Enterprises has announced that Network Q is extending its sponsorship of ITV’s flagship quiz show Who Wants To Be A Millionaire, with the launch of a free game on the programme’s website.The online sponsorship will include homepage branding at www.millionairetv.com and a dedicated area to promote the benefits of purchasing used cars from Network… Continue reading Granada Secures Network Q For Extended Millionaire Deal
The drive towards Broadband Britain is in danger of stalling as consumers become increasingly confused and angry over the rising tide of spam, viruses and pop-up advertising.A new year-long study from the Work Foundation and the Broadband Stakeholder Group suggests that regular internet users are being put off adopting broadband because the time they spend… Continue reading Dark Side Of Internet Keeps Broadband Britain At Bay
The number of mobile phones worldwide exceeded the number of fixed-line phones for the first time in 2002 and half of the world’s population will have access to a phone by 2005, according to the International Telecommunication Union (ITU).Also On MediaTel Insight Today…US B2B Adspend Down 3.6% In AugustUS business-to-business print advertising spend fell by… Continue reading MediaTelINSIGHT: Mobile Users Top Fixed-Line Users
The Office of Fair Trading has allowed advertisers to join its negotiations with Carlton and Granada over the conditions that will prevent the merged ITV from monopolising the market for airtime sales. The OFT had originally planned to confine negotiations over the suggested behavioural remedies to the merging parties and the advertising industry’s representative bodies.… Continue reading Advertising Industry Consulted On ITV Merger Remedy
Global advertising group WPP was seen in focus yesterday, up 3.13% after reporting that quarterly revenues had broken through the £1 billion mark for the first time in the three months to September 2003 (see WPP Enjoys Healthy Third Quarter).Elsewhere, Carlton was seen up 2.63% after it was reported that a senior executive at the… Continue reading Sharewatch: WPP Rises On Positive Results
Profits at Richard Desmond’s media group, which publishes the the Daily Express and Daily Star, fell by more than 50% last year, according to accounts filed at Companies House. It is reported that pre-tax profits at Desmond’s holding company, RCD1 slumped to £8.9 million in 2002 from £20.8 million the year before. Margins were affected… Continue reading Profits Down At Desmond’s Media Group
Terry Mansfield, the former managing director of The National Magazine Company, has announced his intention to step down as president and chief executive after 34 years at the publisher.Mansfield will bring an end to distinguished career at the end of this year, but will continue in a consultancy role for Hearst Corporation, looking at development… Continue reading Mansfield Steps Down From Natmags After 34 Years
The drive towards Broadband Britain is in danger of stalling as consumers become increasingly confused and angry over the rising tide of spam, viruses and pop-up advertising. A new year-long study from The Work Foundation and the Broadband Stakeholder Group suggests that regular internet users are being put off adopting broadband because the time they… Continue reading Dark Side Of Internet Keeps Broadband Britain At Bay
Profits at Omnicom, the world’s largest advertising company, rose by 7% in the three months to the end of September, reflecting the general upturn in the global media economy.The US-based group, which owns the TBWA and BBDO agencies, said that third quarter profits came to $135.3 million, up from $126.1 million a year earlier.Group income… Continue reading Omnicom Revenues Rise At Home And Abroad
Map has revealed its launch team for Kerrang! radio in the West Midlands after successfully securing the licence earlier this month.The Birmingham based team will include Lynne Wood, who is to become managing director of the new rock station, which will broadcast a mix of national and specially produced local shows.Wood will report to a… Continue reading Kerrang Reveals Management Team In The West Midlands
