Marketers and pay-TV operators looking for the next boom area would do worse than to set their sights on Asia Pacific, judging from a new study by ZenithOptimedia. Television In Asia Pacific To 2012 reflects on the growth of TV advertising and subscription revenues in the region and foretells a bright future for a number… Continue reading Television Fortunes Rising In The East
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Consumers are increasingly using bulk folders and filtering techniques to reduce the amount of spam emails they receive, according to new research from online marketing group, DoubleClick.The 2003 Consumer Email Study shows that spam is the number one concern consumers have about their email inbox, with 89% deeming it a serious problem. However, there is… Continue reading DoubleClick Report Shows How Consumers Tackle Spam
RAB chief executive, Douglas McArthur, has written to advertisers and media planning agencies urging them to support RAJAR’s commitment to continue testing electronic measurement systems.Last week the research body announced plans to invest a further £500,000 in testing the latest audiometers, following its recent decision to stick to the current diary system of audience measurement… Continue reading McArthur Supports RAJAR Over Electronic Measurement
Concerns are growing that the dispute between shareholders and ITV’s management designate could flare up again over the the terms of Charles Allen’s pay contract with the newly merged company.An influential group of institutional investors yesterday forced Carlton boss Michael Green to relinquish his role as chairman of the ITV company that will result from… Continue reading Charles Allen Could Spark Fresh Shareholder Dispute
Marketers and pay-TV operators looking for the next boom area would do worse than to set their sights on Asia Pacific, judging from a new study by ZenithOptimedia. The media agency reflects on the growth of advertising and subscription revenues in the region and foretells a bright future for a number of sleeping giants.Also On… Continue reading MediaTelINSIGHT: Television Fortunes Rising In The East
The Competition Commission has approved the purchase of thirteen Independent News & Media titles in the Greater London area by Newsquest but has blocked the transfer of eight others, the Department of Trade & Industry revealed today.Earlier this year, INM agreed to sell its entire portfolio of regional newspapers to US-owned Newsquest for £60 million.… Continue reading Commission Agrees To Partial Sale Of INM Regionals
Concerns are growing that the dispute between shareholders and ITV’s management designate could flare up again over the the terms of Charles Allen’s pay contract with the newly merged company. An influential group of institutional investors yesterday forced Carlton boss Michael Green to relinquish his role as chairman of the ITV company that will result… Continue reading Allen Deal Could Spark Fresh Shareholder Dispute
Carlton communications was the big story in the market yesterday as the it finally bowed to shareholder pressure and accepted that Michael Green should not take the role of chairman designate at the newly merger ITV plc. The stock was seen up 3.39%.However, reports that Carlton directors have told shareholders they were wrong to force… Continue reading Sharewatch: Carlton Rises As Green Is Ousted
Future Network has increased its influence in the videogames magazine market by reaching a deal to acquire Computec Media UK for £3.2 million. CMUK publishes the unofficial Playstation magazine, PSW, which has an average monthly circulation of more than 50,000, and Xbox World, which has sales of over 25,000 copies a month. Under the terms… Continue reading Future Expands Games Magazine Portfolio
The Observer is launching a television and radio advertising campaign to support the latest edition of its Body Uncovered series.The new supplement follows the success of the paper’s Crime Uncovered magazine and examines the relationship we have with our bodies. It includes a range of content dedicated to health and wellbeing, as well as the… Continue reading The Observer Promotes Body Uncovered Supplement
