Rapide publishing will be launching its Ultimate PC magazine this month. The title, which hits the new-stands on 29 August, will have 164 pages and cost £4.50. It will also incorporate PC Power which Rapide bought from Paragon last year.Rapide: 01392 495155
A ministerial “Summit” in early July has concluded that, while a number of new measures should be enacted, the advertising of ‘alcopops’ was not at issue. A stricter code of conduct for drinks manufacturers has also been approved by the Portman Group.A note circulated by John Hooper CBE, Director-General of ISBA, points out that the… Continue reading UK: Alcopops Ministerial agreement
The American government has agreed a new, voluntary TV ratings system with the major networks and cable stations, which toughens the existing regulations by supplementing existing ratings with an L (for offensive language), S (for sex) and V (for violence) to be flashed on the screen for 15 seconds before each programme. The Screen Actors… Continue reading US: New TV ratings systems introduced
Jessica Larive’s report on the EC’s Green Paper, Commercial Communications in the Internal Market, was overwhelmingly adopted at the plenary session of the European Parliament on 14 July. There were 16 successful amendments, most of which had been approved by the Rapporteur.In summary, the report as amended generally welcomes the Green Paper and endorses the… Continue reading EU: EP endorses ‘country of origin’
It’s back, after being off the newsstands for seven months the original football magazine has been relaunched just in time for the new football season. Rather surprisingly Football Monthly is quite an interesting read, with articles on Teddy Sheringham’s shock transfer from Tottenham Hotspur to champions Manchester United; Howard Kendall’s return to Everton and a… Continue reading Football Monthly Comes Home
Northern & Shell will be launching an Arsenal football club magazine on Monday. The 68-page title will cost £2.20.…Meanwhile, the Scottish office of Brass Tacks publishing is planning to launch a soccer title catering for Scottish football fans. The monthly title, called Fitba , is aiming for a September appearance.Northern & Shell: 0171 308 5090… Continue reading Football Magazine Launches
The Guardian is planning to launch a new section covering property and interiors in August. Space will be distributed within the paper on Fridays in the London area.The newspaper is also launching a six-page guide to the new football season on Monday called Season.Guardian: 0171 239 9696
Clarity Communications has launched an online media planning/buying service for advertisers and agencies. The specialist new media consultancy firm has brought in Glen Yearwood, formerly of Carat Business, to run the operation.The service is aimed at clients and media independents which do not have an in-house new media planning and buying capability of their own.Commenting… Continue reading Media Planning/Buying Site Launches
Georgina Crace, ad sales director of IPC’s SouthBank Group, is to take the chair of the Advertisement Management Group (AMG) from September 1. She takes over from Sly Grice who has taken on the newly created role of managing director of IPC TV Weeklies Group.IPC: 0171 261 6575
London News Radio have announced that results to the year end 30 September 1996 were ahead of previously expected forecasts. The company made a loss of £3.094 million which was largely due the relaunch cost of LBC 1152 AM and News Direct 97.3FM , together with the company’s relocation from Hammersmith to Gray’s Inn Road.“After… Continue reading London News Radio Results Better Than Expected
