The Incorporated Society of British Advertisers has issued its Best Practice in Sponsorship Guidelines this week which aims to improve business relations between clients and agencies.The recommendations include general information explaining sponsorship and gives advice on what the client should expect from a sponsorship contract. The book specifically concentrates on broadcast sponsorship as it is… Continue reading ISBA Issues Sponsorship Guidelines
The Incorporated Society of British Advertisers has issued its Best Practice in Sponsorship Guidelines this week which aims to improve business relations between clients and agencies.The recommendations include general information explaining sponsorship and gives advice on what the client should expect from a sponsorship contract. The book specifically concentrates on broadcast sponsorship as it is… Continue reading ISBA Issues Sponsorship Guidelines
As forecast at the beginning of this week, profits for Thames Television stood at £44.37m for the year ending December 1992 (Newsline 19/4). Turnover: £391.00m (£387.67m) Earnings per share: 52.3p (4.1p) Extraordinary Debit: £93.46m (£25.50m) Thames: 071 387 9494
As forecast at the beginning of this week, profits for Thames Television stood at £44.37m for the year ending December 1992 (Newsline 19/4). Turnover: £391.00m (£387.67m) Earnings per share: 52.3p (4.1p) Extraordinary Debit: £93.46m (£25.50m) Thames: 071 387 9494
Pickwick UK will sponsor one week of Cuddle on the Couch, a syndicated show on Chiltern Radio.
The Manchester Evening News, established in 1868, has been named regional newspaper of the year in the UK Press Gazette Regional Press Awards, which took place in London yesterday. The paper also claimed the award for daily newspaper of the year. Amongst the winners were the following: Newspaper of the Year Winner Manchester Evening News… Continue reading Manchester Paper Wins Award
Today MediaTel re-introduces its month by month monitoring of commercial minutes sold, beginning with March (four weeks).The main interest is of course with the performance of C4: Daypart Comm.Mins Hours Index* 0600-0930 602 98 88 0930-1230 288.5 84 49 1230-1730 961.5 140 98 1730-2000 556 70 113 2000-2300 657 84 112 2300-0600 798.5 99.8 114… Continue reading Commercial Minutage For March 1993
BT is to sponsor the next series of ITV’s entertainment show, Surprise Surprise, to go on air at 7.00pm on Sunday April 25.The deal will be BT’s first move into network television sponsorship and will include front, end and two sets of break bumpers credits in the hour-long show.Surprise, Surprise averaged an audience of 11… Continue reading BT In Surprise Surprise Deal
The Manchester Evening News, established in 1868, has been named regional newspaper of the year in the UK Press Gazette Regional Press Awards, which took place in London yesterday. The paper also claimed the award for daily newspaper of the year. Amongst the winners were the following: Newspaper of the Year Winner Manchester Evening News… Continue reading Manchester Paper Wins Award
Today MediaTel re-introduces its month by month monitoring of commercial minutes sold, beginning with March (four weeks).The main interest is of course with the performance of C4: Daypart Comm.Mins Hours Index* 0600-0930 602 98 88 0930-1230 288.5 84 49 1230-1730 961.5 140 98 1730-2000 556 70 113 2000-2300 657 84 112 2300-0600 798.5 99.8 114… Continue reading Commercial Minutage For March 1993
