The Incorporated Society of British Advertisers (ISBA) is holding the 20th World Industrial Advertising Congress this year on 23rd/24th March, with the emphasis being placed on techniques and activities which will benefit companies presently promoting to retain their market share.The conference is aimed at those responsible for advertising and communication in industrial and business –… Continue reading World Industrial Advertising Congress
The first RAJAR results released today show Independent Local Radio to take a 31.2% share of total radio listening with a weekly reach of 44%. The first national independent radio station Classic FM has fared well with a weekly reach of 9%, this compares with Radio 3’s reach of 5%.The survey was conducted between September… Continue reading Rajar Results
As predicted earlier this week, RAJAR’s independently researched audience figures, released today, have revealed that Classic FM has attracted 4.3m listeners per week since its launch in September, with over 50% of that audience being in the ABC1 range. This accounts for almost 8% of all commercial radio listening and over 9% of the total… Continue reading Classic FM Gets Predicted Results
It has now been confirmed that Chelverton Investments has taken over LBC, following the announcement yesterday that owner, Crown Communications has gone into liquidation (Newsline 28/1).Chelverton is headed by Sir Leslie Porter, former chief of Tescos and his son John Porter, as well as partner Matthew Cartisser. The deal has been valued at £14m with… Continue reading Chelverton To Take Over LBC
The Prime Minister, John Major, is planning to sue the left-wing magazine, the New Statesman and Society following the printing of an article accusing him of having an affair. Mr Major also plans to issue a writ against Scally- wag, a satirical magazine similar to Private Eye. The PM intends to pay his own legal… Continue reading Major To Sue New Statesman
ITV has signed a seven-figure deal with world heavyweight champion Riddick Bowe. The contract will cover broadcasts of the fighter’s next five matches, which will be shown as part of the Saturday Night Big Fight live show.
It was announced today that the owner of LBC, Crown Communications, has gone into receivership, leaving debts of up to £16m.It now looks as though the proposed takeover of the radio station by Lady Shirley Porter’s consortium, Chelverton, may go ahead. The rumour still stands that ITN is considering setting up a rival bid, along… Continue reading LBC Takeover Looks Set To Go Ahead
Jackie Dickens, vice-chairman of Leo Burnett, has been appointed a member of the 12-strong panel of the Advertising Standards Authority. She replaces Winston Fletcher, chairman of Delaney Fletcher Slaymaker Delaney Bozell who has stepped down from his seat.
Simon Marquis, former MD of Burkitt Weinreich Bryant, is understood to have been shortlisted by the ITVA for the post of marketing director. He is tipped as favourite out of three candidates. A decision is expected within ten days.
Emap Nationals is to launch a new monthly auto title called Max Power, in early April, backing its introduction with a £500,000 publicity campaign.The full colour glossy magazine is aimed at 21 year-old car enthusiasts, who are interested in tuning and improving the older car. With a target circulation of over 100,000, the title will… Continue reading New Magazine Max Power From Emap Nationals
